-Responsible for internal and external communications and marketing initiatives related to Health First’s hospital services and auxiliaries-Prepare messaging; outline, draft, edit and refine content for marketing and communication projects-Produce materials for internal and external communications, including print, website and electronic-Ensure all marketing and communication strategies are tactically executed in accordance with Health First’s brand standards-Meet organizational… Show more -Responsible for internal and external communications and marketing initiatives related to Health First’s hospital services and auxiliaries-Prepare messaging; outline, draft, edit and refine content for marketing and communication projects-Produce materials for internal and external communications, including print, website and electronic-Ensure all marketing and communication strategies are tactically executed in accordance with Health First’s brand standards-Meet organizational goals by accepting ownership for accomplishing assigned tasks and exploring new opportunities-Prepare budgets and submit estimates for project costs as part of campaign development-Monitor budgets by comparing and analyzing actual results with plans and forecasts-Maintain dashboards of projects, ROI and other metrics regarding project impact Show less

-Facilitated and managed the client experience from initial on-boarding through execution of all tactical marketing elements-Lead strategic planning meetings for clients needing creative services-Oversaw the production of creative materials for both SCB Marketing and its clients; including advertising, collateral, product packaging and digital media solutions -Managed the advertising flat-plans for all SCB Marketing publications, including: SpaceCoast Living, SpaceCoast Business… Show more -Facilitated and managed the client experience from initial on-boarding through execution of all tactical marketing elements-Lead strategic planning meetings for clients needing creative services-Oversaw the production of creative materials for both SCB Marketing and its clients; including advertising, collateral, product packaging and digital media solutions -Managed the advertising flat-plans for all SCB Marketing publications, including: SpaceCoast Living, SpaceCoast Business and i4 Business magazines-Tracked and reconciled graphic design jobs and conducted financial analysis for revenue opportunities-Managed the production of Viera Vision magazine from initial editorial planning and assignment through design, press approval and final distribution-Co-editor of SpaceCoast Living FAMILY magazine 2012 – 2013 Show less

-Researched, developed, implemented and tracked marketing and communication initiatives for all companies under the Avante Holding Group umbrella-Developed content and coordinated graphics for all marketing materials, including print, websites and tradeshow collateral-Managed tradeshow schedule and coordinated all aspects of participation-Oversaw sales for WeaponMasters, an Avante subsidiary, including product evaluation and selection, pricing, establishing all sales and promotions,… Show more -Researched, developed, implemented and tracked marketing and communication initiatives for all companies under the Avante Holding Group umbrella-Developed content and coordinated graphics for all marketing materials, including print, websites and tradeshow collateral-Managed tradeshow schedule and coordinated all aspects of participation-Oversaw sales for WeaponMasters, an Avante subsidiary, including product evaluation and selection, pricing, establishing all sales and promotions, managing customer communications, and executing sales campaigns-Prepared and distributed press releases for all companies Show less

-Wrote and edited copy for all internal and external communications, including brochures, product magazine, websites, corporate collateral, training manuals, and audio and video scripts-Coordinated marketing projects with the company’s internal departments and agency partners-Wrote, edited and distributed press releases, positioning statements and FAQs-Ensured proper communication of company-sponsored programs and events-Created training manuals for products and proprietary… Show more -Wrote and edited copy for all internal and external communications, including brochures, product magazine, websites, corporate collateral, training manuals, and audio and video scripts-Coordinated marketing projects with the company’s internal departments and agency partners-Wrote, edited and distributed press releases, positioning statements and FAQs-Ensured proper communication of company-sponsored programs and events-Created training manuals for products and proprietary software applications-Assisted with the planning and execution of regional and national meetings and events-Coordinated ongoing distributor recognition programs-Assisted the Marketing Director with project management and delegation -Assisted in the development of new sales programs and initiatives Show less

-Developed strategic marketing plans targeting education, government and corporate segments-Coordinated special events, including open houses and informational seminars-Managed tradeshow schedule and exhibits-Created marketing collateral detailing products and services-Generated market development funds-Contracted with public relations and telemarketing firms for awareness campaigns and new business development-Provided ongoing support to the CEO and team of sales… Show more -Developed strategic marketing plans targeting education, government and corporate segments-Coordinated special events, including open houses and informational seminars-Managed tradeshow schedule and exhibits-Created marketing collateral detailing products and services-Generated market development funds-Contracted with public relations and telemarketing firms for awareness campaigns and new business development-Provided ongoing support to the CEO and team of sales executives Show less

-Worked with upscale destination travel clients to determine objectives and strategies-Evaluated and recommended targeted media campaigns based on clients’ objectives-Implemented tactical advertising campaigns utilizing multiple media