I am currently a Senior Account Executive at Rhizome Media, where I leverage my background in journalism to deliver effective public relations strategies. My expertise lies in crafting compelling narratives, building media relationships, and driving audience engagement.Prior to my PR role, I worked as a Patch Reporter then Lead Live Reporter at the Eastern Daily Press and Norwich Evening News from 2019 to 2023. During my time in journalism, I developed strong reporting skills, managing live updates and breaking news coverage in fast-paced environments. I also passed the National Qualification in Journalism (NQJ) exams in December 2021, earning senior reporter status.I graduated with first-class honours in BA Journalism Studies from the University of Sheffield in 2019, where I was proud to receive the Press Association Prize for best overall performance in my year. Additionally, my final-year broadcast project was nominated for the Royal Television Society Yorkshire Student Awards in 2020.With a solid foundation in both journalism and public relations, I’m passionate about crafting stories that resonate and make a lasting impact.