Emily Griffis Email & Phone Number

Victoria, Bc, Ca

Victoria, British Columbia, Canada

Victoria, Bc

• Offering fun and engaging lifestyle sessions with families, couples, friends, and more. • Providing high-quality imagery for brands looking to grow their online presence.

• Developed and executed brand strategies to increase brand awareness, engagement, and loyalty.• Collaborated with cross-functional teams, including product development and sales to ensure alignment on brand messaging and positioning.• Monitored and measured the effectiveness of brand campaigns and adjusted strategies as needed.• Built and maintained relationships with key stakeholders, including media, influencers, and industry experts, to amplify the brand's reach and impact.

Victoria, Bc

• Led the creation and execution of the Squatcher customer advocacy program to build brand community and further engage and reward platform users.• Executed targeted review campaigns to collect and act on customer feedback while improving brand visibility and reputation on popular software review sites.• Wrote and designed case studies highlighting customer success stories, enabling the sales team to close high-value deals.

Victoria, Bc

• Maintained a professional and engaging online brand presence through the creation and distribution of blog articles, newsletters, and social media posts aimed at educating and attracting new business.• Supported sales and revenue goals through the development of branded collateral including presentations, pitch decks, videos, and written articles for targeted customer groups. • Independently planned, executed and tracked the success of marketing campaigns to establish our brand as a trusted thought leader in the industry. • Collected and analyzed original research to write the first report dedicated to referral marketing strategies (State of Referral Marketing). • Wrote and published the first online course dedicated to customer loyalty for digital businesses (digitalloyaltyacademy.com).• Increased LinkedIn following by 475% in one year with consistent and relevant social strategy.

Victoria, Bc

• Proactively identified gaps in the customer experience and continuously worked to improve user efficiency through new resources and internal processes. • Created and maintained highly-satisfied customers by working with support agents to demonstrate a commitment to client issues through recognized knowledge of their organization and expertise of their customized software configurations. • Managed escalations from key accounts (from investigation to resolution) to ensure long-term retention and satisfaction by demonstrating professionalism and patience.• Liaised with support agents and Product Team to advocate for client needs and ensure the overall product vision aligned with that of its users.

Victoria, Bc

• Provided tier 2 technical support to the Customer Support Team by investigating and resolving client issues, requiring resourcefulness plus the design and implementation of creative solutions. • Expanded knowledge of Python, Javascript, HTML and CSS through root cause analysis and documentation of software issues. • Managed the product release queue by ensuring appropriate test coverage and feature completeness to ensure a smooth release schedule with no disruption to the end user.

Victoria, Bc

• Maintained, expanded, and moderated a comprehensive database of 400+ client-facing knowledge base articles using style guidelines to ensure high quality and usability.• Developed educational email campaigns and engaging blog content to help association administrators leverage SilkStart, grow their member base and revenue, and expand their online presence.

Victoria, Bc

• Provided front-line email and phone support to 100+ clients across North America to answer questions, deliver solutions, and escalate software issues. In an annual survey, the highest-rated aspect of SilkStart was the quality of support.• Maintained an exemplary level of customer satisfaction by clearly communicating technical instructions, engaging in hands-on problem-solving, and implementing custom solutions to help achieve unique goals - all within a swift timeline to ensure clients maintained an efficient workflow. “Emily has been amazing at responding to our questions, bugs and issues. We have been able to address items more efficiently and effectively with her in this new capacity and we are thrilled.” “I want to give a particular shout out to Emily who has helped me over the past year and a half with admin questions. She is a major asset to your company.”

Canada

• Managed multi-currency petty cash float in order to reimburse staff expenses during set up, execution, and take down of The Ride to Conquer Cancer (Vancouver, Calgary, Toronto, Montreal).• Maintained meticulous Excel records of all receipts and reimbursements to ensure a balanced float at the end of every event.

Victoria, Bc

• Quickly developed thorough knowledge of various content management systems and web hosting platforms to offer personalized assistance to editors of the Intranet and public website, and effectively uphold and promote Island Health’s web standards. • Redesigned, maintained, and promoted internal Web Editor Community SharePoint to improve usability for web editors, and increased traffic by creating weekly tip sheets for a Web Tip month-long feature.• Designed and edited graphics, brochures, tip sheets, web pages, and social media posts as needed to support corporate objectives and improve online presence.

Sidney, Bc

Victoria, Bc

Bachelor Of Commerce (Bcom), International Business, 8.2/9.0 Gpa

Activities and Societies: JDC West 2015 International Business Team Member

Business/Commerce, General