Emily Boren Email & Phone Number

Dallas/Fort Worth Area

• Clients include: Six Flags, McDonald's, Baylor Scott & White, Alamo Drafthouse, Lucchese, Ace Hardware
• Lead social strategy for accounts and act as client point of contact.
• Address client problems by building and executing integrated social media plans.
• Influence content direction and concepts for reaching current and new audiences.
• Work with other media teams to align goals and develop recommendations on budgets, timing, and tactics that support overall marketing initiatives.
• Serve on Strategic Partnerships Team responsible for building and managing vendor relationships.

Dallas/Fort Worth Area

• Responsible for full service coordination the day of weddings including set up and tear down, communicating with and directing vendors, and ceremony and reception coordination.
• Manage Grit + Gold Pinterest account and other social media/blog duties asassigned.
• Own logistics piece of planning including hotel blocks, transportation, andvendor communication.
• Participated in a styled shoot in which responsibilities included location scouting,set up, and modeling.
• Complete other tasks as assigned such as addressing and mailing save the dates, leading rehearsal, and transporting personal items for bride/family.

Dallas/Fort Worth Area

• Clients include: Beats by Dre, Cole Haan, Lilly Pulitzer
• Manage strategy and media buying for brand and direct response social media campaigns.
• Write copy for social posts that aligns with client's brand voice.
• Manage content strategy and post scheduling for agency-owned social media.
• Liaise with internal teams on media planning of national and global campaigns alongside other agencies.
• Create and deliver recurring social reports as well as holistic campaign reports covering digital activity across all channels.

• Clients include: Beats by Dre, Travelocity, MeUndies
• Planned and executed paid social campaigns across platforms.
• Produced social copy and blog content for client and analyzed performance using platform analytics and social listening tools.
• Prepared weekly reports for paid and organic social and influencer activations.
• Created and present monthly reports covering social performance, best practices, learnings, and platform updates.
• Lead content strategy and post scheduling for agency-owned social media.

Fort Worth, Texas

Arlington, Texas

• Managed all social media platforms including Facebook, Twitter, Instagram, and Pinterest for UTA Admissions.
• Spearheaded new social media plan and integrated UTA marketing initiatives with social media content.
• Tracked analytics and delivered performance to internal marketing team using Hootsuite.
• Designed materials for print and web, including a newspaper ad that was published, and assisted on redesigning communication flows with new branding.
• Served as "Counselor on Duty" once a week to meet with prospective students.
• Hired as Admissions Assistant (January 2014 to May 2014) before transitioning to social media intern position.

• Responsible for developing written material such as press releases and other external documents.
• Compiled an essay and collection of images that won the water department the 2014 American Water Works Association Water Landmark Award.
• Assisted in event planning as well as organized the Pen Pal Program with Glen Park Elementary School.

Mckinney, Texas

Established connections with the public and other politicians and attended events and meetings with or on behalf of Representative Sanford. I wrote a newspaper article, made phone calls, and organized more than 50 certificates and created award letters for residents.

Bachelor'S Degree, Public Relations

Activities and Societies: Alpha Chi Omega, UTA-HOSTS Mentor ProgramBachelor's in Public Relations 3.9 GPA

Education record