Emily S. Email & Phone Number

Toronto, On, Ca

Leads team of Marketing Managers in development and execution of 4P marketing strategies driving Internet and whole home acquisition loading, revenue, and market share in Alberta, British Columbia, and regions of Quebec.

Lead a team of 12 in development and maintenance of Data Products that communicate prospect and customer information, and eligibility across enterprise users, platforms and products. Lead and influences strategy, execution, and measurement of Data Products in collaboration with Go-to-Market, Channel and insight teams, driving $270M in revenue and enabling the capture of 0.4M subscriptions annually.Saved $4M+ in OPEX through collaboration with Director and VP stakeholders on strategic… Show more Lead a team of 12 in development and maintenance of Data Products that communicate prospect and customer information, and eligibility across enterprise users, platforms and products. Lead and influences strategy, execution, and measurement of Data Products in collaboration with Go-to-Market, Channel and insight teams, driving $270M in revenue and enabling the capture of 0.4M subscriptions annually.Saved $4M+ in OPEX through collaboration with Director and VP stakeholders on strategic redesign of operational efficiencies including organizational structure changes, technology simplification and data engineering standardized product advancements.Manages Eastern Internet expansion portfolio, enabling 6M+ incremental address opportunities to drive fixed Internet loading in Canada and ensures saleability across channels.Advisory lead on new strategic partnership planning and implementation strategy, ensuring best practices are followed across business, privacy, legal and technology partners. Show less

Toronto, Ontario, Canada

Lead a team of 11 Marketing and Data experts in identification of campaign targeting opportunities. Directed agile scrum with insight identification, designing targeting criteria, campaign planning, 1:1 content development and deployment to Security, TV and Internet bases. Resulting in an increase of segment wallet share by ~140% and driving 25K cross sell loads annually.Identified 1.2M subscriber leads, including 750K new switcher and move market subscription leads annually, through… Show more Lead a team of 11 Marketing and Data experts in identification of campaign targeting opportunities. Directed agile scrum with insight identification, designing targeting criteria, campaign planning, 1:1 content development and deployment to Security, TV and Internet bases. Resulting in an increase of segment wallet share by ~140% and driving 25K cross sell loads annually.Identified 1.2M subscriber leads, including 750K new switcher and move market subscription leads annually, through new Natural Language Processing portfolio and acquisition of third party sources. Show less

Toronto, Ontario, Canada

Managed cross-functional VP forum and collaborated with market specialists in identifying new data-marketing opportunities, resulting in 250% increase in RGU adoption of strategic activities executed through direct to consumer channels.

Toronto, Ontario, Canada

Supported with exploration of strategic opportunities designed to drive key KPIs; reaching customer, revenue, cost and profitability targets.

Toronto, Ontario, Canada

Accountable for delivering consumer base commercial strategy programs; execute marketing initiatives, assess risks and identify mitigation strategies in collaboration with Pricing, Marketing, IT and Sales Channels.

Toronto, Ontario, Canada

Barrie, Ontario, Canada

Managed order intake, processing and execution of custom skateboard orders, and daily merchandising operations.

Markham, Ontario, Canada

Managed daily operations, account management, inventory maintenance, vendor collaboration and information services for Small Business.

Bachelor'S Degree, Double Honours Major In Political Science And Law And Society, Liberal Arts And Sciences

Bachelor'S Degree, Honours Major In Political Science And Government Policy, Liberal Sciences