Emily Spurlock Email & Phone Number

Birmingham, Michigan

Provide strategic council and work collaboratively with strategy leads to create and execute social media promotions and on-site activations Serve as agency expert in US and international sweepstakes law, ensuring all promotions executed by Ignite Social Media are legally compliantSupervise the performance and professional development of the Ignite Social Media Promotions team by developing strict quality control guidelines and processes, and through weekly check-ins, performance reviews and goal settingDevelop and optimize outreach strategies to secure social influencer relationships increasing overall promotion reach and engagementManage execution of promotions from program conception to conclusion by managing Official Rules creation, prizing and fulfillment, contest moderation, consumer relations and creation of wrap-up reports Research, write and edit blog posts for one of the top social media marketing resources, http://www.ignitesocialmedia.com/blog/Clients: Just Born, AAD, JCPenney, Crest, DTE, PHI, BGE, Michigan Apples, Shure, Nottingham Group, Lowes Home Improvement, Daisy, Altar'd State, Save Mart Supermarkets, World Kitchen, Staples, Quill, Hills Bros. Coffee, Walgreens, Canadian Lentils, On The Border, Lenovo, Chrysler Group LLC, Samsung Home Appliances, Samsung Television, Samsung Exynos, Apothic Wine, Hair Cuttery, Bubbles, ConAgra, Sterling Jewelers, and Carlson Rezidor Hotel Group.

Southfield, Mi

Delivered strategic recommendations, campaign plans, and managed hours tracking/budgets for client marketing projects Worked alongside Events Leadership and fellow account teams to conceptualize and produce daily event activation and deliver client goals for the America I AM and Essence Music Festival projectsPrepared, organized and lead internal cross-department campaign kick-off meetings and client reviews On-site brand representative at the Essence Music Festival, responsible for managing client activations, and coordinating celebrity appearances and performances such Usher, BoysIIMen, Jennifer Hudson and SinbadClient: Walmart

Worked closely with clients managing the planning and execution of brand marketing programsProvided strategy and promotion product recommendations for consumer promotions, sweepstakes and contestsProvided promotional product ideas, purchase and fulfillmentManagement and execution of print production programs such as Direct Mail, TSIs, in-store signage and promotional packages Clients: General Electric, Novartis, The MARS Agency, GlobalHue, Dollar General, and Tractor Supply Company.

Southfield, Mi

Supported the planning and execution of brand initiatives and shopper marketing programsWorked directly with Account Directors and Managers in the day-to-day management of clientsOversaw the day-to-day tasks of the Creative departments Led weekly creative and production status meetingsHandled the execution of print production programs such as Direct Mail, TSIs, in-store signage and circular adsClients: Nestle USA, ConAgra, Anchor Bay Entertainment, P&G, Georgia Pacific and Dr. Pepper.