Emma Hesketh Email and Phone Number

Support planning, budget allocation and execution of multi-channel campaigns to achieve business acquisition targets and KPI’s.ResponsibilitiesDevelop and own the cross-channel acquisition plan to achieve business targets on time and within budget. Manage the production of marketing materials and digital advertising, including posters, flyers, emails, on-site content, banners and editorial.Co-ordinate activity across teams ensuring efficient communication of… Show more Support planning, budget allocation and execution of multi-channel campaigns to achieve business acquisition targets and KPI’s.ResponsibilitiesDevelop and own the cross-channel acquisition plan to achieve business targets on time and within budget. Manage the production of marketing materials and digital advertising, including posters, flyers, emails, on-site content, banners and editorial.Co-ordinate activity across teams ensuring efficient communication of marketing activities to sales team, agency and membership services.Improvement of customer processes to ensure efficient conversion. Show less

Establish and develop customer strategies to positively increase conversion, brand loyalty and acquisition KPI’s. Delivering changes to the marketing strategy across digital and store estate to reinforce customer relationship approach and segmentation goals.Responsibilities:Development of copy, content and tone of voice to ensure consistency with brand image and customer profile across online and in-store communications. Analyse and review data to develop an effective… Show more Establish and develop customer strategies to positively increase conversion, brand loyalty and acquisition KPI’s. Delivering changes to the marketing strategy across digital and store estate to reinforce customer relationship approach and segmentation goals.Responsibilities:Development of copy, content and tone of voice to ensure consistency with brand image and customer profile across online and in-store communications. Analyse and review data to develop an effective customer targeting plan in line with business objectives.Implementation of targeted communications across the digital and retail estate to apply principles of segmentation and direct response increasing AOV and order recency. Comprehensive competitor analysis review to highlight the strengths and weaknesses of competitors to aid marketing strategy and business direction. Show less

To shape, evolve and deliver the offline marketing plan with the customer at the heart. Developing engaging response led communications to drive customer retention and loyalty through the delivery and implementation of a targeted customer contact strategy.This includes the management of the end to end process from strategy conference, creative and copywriting, repro, print production, live proofs, fulfilment briefs and delivery of customer promotional material.Ensure a customer… Show more To shape, evolve and deliver the offline marketing plan with the customer at the heart. Developing engaging response led communications to drive customer retention and loyalty through the delivery and implementation of a targeted customer contact strategy.This includes the management of the end to end process from strategy conference, creative and copywriting, repro, print production, live proofs, fulfilment briefs and delivery of customer promotional material.Ensure a customer centric approach in line with branding, to positively influence the customer journey. Show less

Alongside my main role of Customer Loyalty and Retention Executive, I volunteered to co-ordinate, plan and organise annual corporate events for Cotton Traders, with proven ability to ensure the smooth running of each event hosted.Achievements: Annual Charity Golf Event and Evening Dinner Venue - Mere Resort and Spa, Knutsford (2013 - 2014)Guests - 200+Venue - Ringway Golf Club, Altrincham (2012)Guests - 150+Corporate Football Championship and family fun… Show more Alongside my main role of Customer Loyalty and Retention Executive, I volunteered to co-ordinate, plan and organise annual corporate events for Cotton Traders, with proven ability to ensure the smooth running of each event hosted.Achievements: Annual Charity Golf Event and Evening Dinner Venue - Mere Resort and Spa, Knutsford (2013 - 2014)Guests - 200+Venue - Ringway Golf Club, Altrincham (2012)Guests - 150+Corporate Football Championship and family fun day (2013)Venue -Broughton Park Rugby ClubPublic Event Corporate Charity Launch Dinner (2012)Venue - Mere Resort and Spa, KnutsfordGuests – 200+Responsiblities:Developing, organising, planning and promoting a number of large scale eventsCreating, briefing and sourcing print of promotional pieces for events,  including distribution to the target audienceManagement of overall budget and spend for eventsEnsuring adequate staff briefingManagement of charity raffles, auctions and merchandise salesOrganisation and collation of bookings, catering, dietary requirements, accommodation and player information for golf daysMaintaining strong supplier, sponsorship and guest relationshipsCompletion and negotiation of contracts Set up and supply of invoicesTable planning and room set upManagement of event run order, equipment set up and audio·Post event tasks, managing thank you and follow up emailsEnsuring a comprehensive record of event information Show less

Supporting clients to produce engaging advertising for their customer base and meet business objectives. Responsiblities:Management of 8 corporate clientsEnsuring deadlines are met, maintaining a consistent high standardManagement of campaigns in press, direct marketing and point of sale on behalf of the clientBuild and support client relationships between 8 corporate clients, communicating effectively and clearly.Understanding of client needs from… Show more Supporting clients to produce engaging advertising for their customer base and meet business objectives. Responsiblities:Management of 8 corporate clientsEnsuring deadlines are met, maintaining a consistent high standardManagement of campaigns in press, direct marketing and point of sale on behalf of the clientBuild and support client relationships between 8 corporate clients, communicating effectively and clearly.Understanding of client needs from brief and delivery in a fast paced environmentManagement of workload to prioritise and complete in a timely manner Show less

Coordination of all sales orders within the busy fleet sales department, whilst implementing the end to end completion of the Volkswagen sales processes.  Responsiblities:Administrative control of the sales processes from initial ordering through to delivery.Management of costs and allocations to deliver departmental profits within the business.Supporting buyer and sales team relationships and communication. B2B negotiations and generating B2C quotes on… Show more Coordination of all sales orders within the busy fleet sales department, whilst implementing the end to end completion of the Volkswagen sales processes.  Responsiblities:Administrative control of the sales processes from initial ordering through to delivery.Management of costs and allocations to deliver departmental profits within the business.Supporting buyer and sales team relationships and communication. B2B negotiations and generating B2C quotes on behalf of the sales team. Show less

Presenting a professional and friendly first impression, whilst managing incoming phone call, visitors and mail enquiries, ensuring all customers were guided to the appropriate departments.