Emma Mcdonald Email and Phone Number

As the Channel Director for Northern Europe, Emma leverages her 15+ years of commercial experience, with a focus on the last nine years in analytics, to drive strategic partnerships across the region. Her strong track record of building and nurturing successful partnerships with a wide range of organizations positions her perfectly to navigate the complex landscape of Northern Europe.Throughout her career, Emma has consistently demonstrated exceptional leadership and collaboration skills. She has a proven track record of building and nurturing successful partnerships across diverse sectors.Emma's expertise spans digital transformation, cyber security, data management, and information governance strategies, all crucial aspects for organizations in today's data-driven world. During her tenure at SAS, she has demonstrably led numerous projects focused on driving high-value innovation and fostering AI adoption. Her proficiency extends to cloud migration, computer vision, text analytics/NLP, and open-source integration on the SAS Viya platform.A passionate advocate for open-source integration at SAS, Emma thrives on assisting organizations in leveraging data to overcome complex challenges. She is a champion for operationalizing analytical innovation, ensuring a seamless path from conceptualization to production. Emma's unique blend of strategic vision, technical expertise, leadership, and dedication to innovation makes her a key driver of success for channel partners and their customers across Northern Europe.