Strategic and passionate marketer with experience working on global, national, and local accounts across CPG, health & beauty, food & beverage, and performing arts industries. Wide-spanning skillset includes project & brand management, brand strategy, social media strategy, creative campaign concepting, marketing communications, digital shelf and eCommerce, shopper marketing, and retail media.Graduated Cum Laude from the University of Denver with a BSBA in Marketing and a Minor in Psychology. First in graduating class; achieved the highest GPA at 4.00.Proficient in project management systems including Asana and Workfront. Certified Microsoft Office Suite Specialist (Excel, Word, PowerPoint).Certifications: Google Digital Marketing, Google Ads, Google Analytics, Facebook/Meta Advertising and HubSpot Inbound Marketing.
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Account SupervisorTracy-LockeNew York, Ny, Us
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Senior Account ExecutiveTracy-Locke Oct 2023 - PresentDenver, Colorado, United StatesContinuation of previous role at The Integer Group under Omnicom Commerce Agency restructuring.Kenvue: Neutrogena, Aveeno, OGX, Maui Moisture, Rogaine (formerly Johnson & Johnson)Blue Diamond AlmondsColorado BalletChateau St. MichelleCakebread Cellars
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Social Media Manager + StrategistFreelance Jan 2021 - Present-Collaborate with clients to develop a cohesive and creative identity that reflects brand values-Strategize monthly marketing plans and create unique content to share across social platforms, namely IG Reels and TikTok-Implement analysis metrics to track performance and brand audience growth-Specialize in small businesses and personal brands
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Senior Account ExecutiveThe Integer Group May 2023 - Oct 2023Denver, Colorado, United StatesSally HansenAveeno Hair + SkinNeutrogena HairOGXMaui MoistureColorado Ballet -
Account ManagerThe Integer Group May 2022 - May 2023Denver, Colorado, United StatesJ+J (Aveeno + Neutrogena), Sally Hansen, Colorado Ballet
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Du Sales TeamUniversity Of Denver Oct 2021 - Mar 2022Participated in sales competitions against numerous universities nationwide. -
Account Service InternKarsh Hagan Jun 2021 - Aug 2021-Composed and presented both creative and media briefs for incoming jobs-Successfully executed competitive analyses on agency competitors to inform strategy and planning-Gained hands-on experience in account management through research and participation in internal meetings-Collaborated with fellow interns to organize and execute an agency-wide event -
Social Media Marketing InternTowwn Media Jan 2021 - Jun 2021-Increased brand awareness through creating original content for various social media platforms-Applied analytical skills in tracking and evaluating KPIs on Facebook, Instagram, and Pinterest-Designed social media campaigns from start to finish, focused on achieving specific goals and driving engagement -
Photo Studio InternPhoto Kevin Smith Llc Jan 2015 - Jun 2020Chicago, Il-Assisted studio manager with organization of 50+ props and set-up of photoshoots-Supported business through communicating with and providing assistance to clientele and staff-Gained critical and relevant knowledge on the photography and marketing industries through internal observation
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Discoveries Orientation LeaderUniversity Of Denver Aug 2019 - Sep 2019Denver, CoGuided and mentored first-year students throughout Orientation Week at the University of Denver. Facilitated "Student Success Session" presentations and worked alongside a first-year seminar professor to plan and lead activities.
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Youth Soccer CoachChicago Edge Soccer Club Sep 2015 - Sep 2019Greater Chicago AreaWorked under professional soccer coaches to facilitate youth soccer clinics and camps for ages 3-7. Job included running scrimmages, teaching fundamental skills, and monitoring drills and games.
Emma Smith Education Details
Frequently Asked Questions about Emma Smith
What company does Emma Smith work for?
Emma Smith works for Tracy-Locke
What is Emma Smith's role at the current company?
Emma Smith's current role is Account Supervisor.
What schools did Emma Smith attend?
Emma Smith attended University Of Denver, Oak Park & River Forest High School.
Who are Emma Smith's colleagues?
Emma Smith's colleagues are Denise Stern, Heidi Ludvik, Tracy Britza, Phil Camarota, Summer Stark, Maria Zanghetti, Dave Heineman.
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Emma Smith
Global Brand Director: Integrated Marketing Leader | Brand Builder | Consumer Insights ExpertPortland, Or -
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