Emma Gardner Email and Phone Number

Emma is a former BBC and Channel 4 News journalist who now runs a boutique Leeds PR agency called Aubergine, which specialises in food, tech, health and lifestyle PR.Aubergine won Best Media Relations Campaign for its gut health clinic for client Chuckling Goat at the 2020 PRMoment Awards. It won Best New Agency at the 2019 PRMomentAwards.Emma spent eight years working in broadcast and digital journalism at the BBC, ITV News, Channel 4 News and ABC News in Sydney, giving her… Show more Emma is a former BBC and Channel 4 News journalist who now runs a boutique Leeds PR agency called Aubergine, which specialises in food, tech, health and lifestyle PR.Aubergine won Best Media Relations Campaign for its gut health clinic for client Chuckling Goat at the 2020 PRMoment Awards. It won Best New Agency at the 2019 PRMomentAwards.Emma spent eight years working in broadcast and digital journalism at the BBC, ITV News, Channel 4 News and ABC News in Sydney, giving her unique insight into how newsrooms operate, what journalists look for in a story and building up a strong network of media contacts. At Aubergine, Emma's unique journalistic insight gives her the ability to deliver innovative and creative PR, content marketing and social media campaigns. What does she love most about her job? The buzz of securing national media coverage for clients.Aubergine's services include:Media relations, press releases, blog copywriting, SEO, social media, training, content marketing, web design, infographic design, events, influencer and blogger engagement.To find out more visit www.weareaubergine.com Show less

Lecturing and tutoring students in Television Journalism, Digital Journalism and Public Relations

- Getting Internews seen in the national media - including securing an exclusive feature in Mashable in December 2016- Writing thought leadership articles for Internews' Medium platform - Working with Internews' Humanitarian programme team to research and write extensive promotional background documents on the organisation's different worldwide projects.- Working alongside the organisation's communications team to plan and provide a sustained and vibrant communications… Show more - Getting Internews seen in the national media - including securing an exclusive feature in Mashable in December 2016- Writing thought leadership articles for Internews' Medium platform - Working with Internews' Humanitarian programme team to research and write extensive promotional background documents on the organisation's different worldwide projects.- Working alongside the organisation's communications team to plan and provide a sustained and vibrant communications strategy.- Carrying out in-depth internal organisational research and interviewing project managers write commanding new releases for the Internews Europe website.- Sub-editing annual reports Show less

Handling all UK PR and communications for revolutionary washing machine manufacturer, Xeros.

I worked in a freelance capacity for a number of PR agencies in Leeds. I specialised in media relations, creative ideas generation and creative copywriting as well as working on new business pitches. I enjoyed working for clients across both B2C and B2B sectors such as Hallmark, Bodyform, Yorkshire Tea, Taylor’s of Harrogate, Quorn, The Botanist, Trinity Leeds, White Rose Shopping Centre, Leeds City Region Enterprise Partnership and BBC TV Licensing.

- Responsible for developing and delivering digital content marketing campaigns and strategies for B2C and B2B clients including blogs, video, social media and SEO- Editor in chief of Quartermile's luxury lifestyle blog - Managing social media and writing blog posts for Brand8 PR- Account management for national housebuilder, top 100 law firm, luxury Edinburgh-based mixed use development and revolutionary washing machine manufacturer - Writing engaging and informative press… Show more - Responsible for developing and delivering digital content marketing campaigns and strategies for B2C and B2B clients including blogs, video, social media and SEO- Editor in chief of Quartermile's luxury lifestyle blog - Managing social media and writing blog posts for Brand8 PR- Account management for national housebuilder, top 100 law firm, luxury Edinburgh-based mixed use development and revolutionary washing machine manufacturer - Writing engaging and informative press releases and ‘selling in’ effectively to journalists on the phone- Capitalising on strong broadcast journalism background to secure television and radio news coverage for clients- Using journalistic knowledge to brainstorm and implement newsworthy ideas for PR and social media campaigns, survey ideas, events Show less

- Pitching film ideas and developing proposals for The One Show's current affairs team.- Working alongside BBC Head of Regions to develop and research new BBC1 daytime current affairs series on energy.- Researching film ideas for Inside Out's north west team.

- Researching and helping to produce short films for the prime-time BBC One series The One Show. Themes for films are centred around art, science, history, culture and current affairs.- Setting up filming, finding locations and contributors.- Attending on-location shoots throughout the country and working alongside the Producer/Director to deliver high-quality factual television.

- Working with correspondents to produce packages. Includes researching, scripting, directing cameramen on-location, edit producing, self-editing using Avid.- Finding panel members and members of the public to take part in several OBs. Producing and organising OBs on-location in London St. Pancras station (Europe debate), Nottingham (Budget 2013), Manchester (Autumn Statement), Scotland (Wildlife/ climate change debate) and in Southampton (immigration discussion.)- Finding and booking… Show more - Working with correspondents to produce packages. Includes researching, scripting, directing cameramen on-location, edit producing, self-editing using Avid.- Finding panel members and members of the public to take part in several OBs. Producing and organising OBs on-location in London St. Pancras station (Europe debate), Nottingham (Budget 2013), Manchester (Autumn Statement), Scotland (Wildlife/ climate change debate) and in Southampton (immigration discussion.)- Finding and booking high-profile interviewees to hold debates with Jon Snow on live Channel 4 News programmes. Writing briefs for presenters.- Conducting in-depth investigative interviews and writing articles for C4 News website, focusing on a range of issues such as politics, health and culture. Show less

- Credited Assistant Producer on the brand new history/antiques series for Sky Arts, "Antiques House".- In charge of producing 12 of the 24 shows made at Pinewood Studios - from scripting to sourcing/researching antiques and producing the show on day of shooting.- Identified and researched interesting antiques and collectables to feature in programme, from antiques dealers, fairs, museums and props houses.- Researched social history of different eras throughout history to write… Show more - Credited Assistant Producer on the brand new history/antiques series for Sky Arts, "Antiques House".- In charge of producing 12 of the 24 shows made at Pinewood Studios - from scripting to sourcing/researching antiques and producing the show on day of shooting.- Identified and researched interesting antiques and collectables to feature in programme, from antiques dealers, fairs, museums and props houses.- Researched social history of different eras throughout history to write educational scripts.- Visited auction houses and antiques fairs to find contributors for the programme. Show less

- Brainstorming interesting and original angles for news and entertainment packages i.e. Originated idea of examining the role of social media in England’s recent riots.- Researching, writing , voicing and editing news and entertainment packages for a range of platforms – including Smart Phone apps, Telegraph online, Daily Mail online and Metro.- Presenting entertainment television programme ‘The Cool Edition’, broadcast in China.- Interviewing celebrities at film junkets and… Show more - Brainstorming interesting and original angles for news and entertainment packages i.e. Originated idea of examining the role of social media in England’s recent riots.- Researching, writing , voicing and editing news and entertainment packages for a range of platforms – including Smart Phone apps, Telegraph online, Daily Mail online and Metro.- Presenting entertainment television programme ‘The Cool Edition’, broadcast in China.- Interviewing celebrities at film junkets and premieres, interviewing contributors for a variety of news packages. Show less

- Originating story ideas for Breakfast and Drive programmes.- Chasing possible contributors over the phone, setting up interviews for live broadcast.- Carrying out in-depth research into news stories, writing story introductions and briefs for presenters.

- Presented live national television bulletins and rolling news for 24-hour news channel.- Researched, wrote, voiced and edited packages for television broadcast on variety of subjects; from Queensland’s devastating floods to the latest Oscar nominations.- Pioneering video journalism coverage of the Copenhagen Climate Change Conference and the 2010 Australian elections. Researched interesting contributors, arranged all interviews, conducted and filmed interviews, edited creative… Show more - Presented live national television bulletins and rolling news for 24-hour news channel.- Researched, wrote, voiced and edited packages for television broadcast on variety of subjects; from Queensland’s devastating floods to the latest Oscar nominations.- Pioneering video journalism coverage of the Copenhagen Climate Change Conference and the 2010 Australian elections. Researched interesting contributors, arranged all interviews, conducted and filmed interviews, edited creative packages for broadcast.- Writing copy, editing vision to tight deadlines. Show less

- Managed team of journalists (gave editorial guidance, sub-editing, and training).- Reported live from the scene as breaking news unfolded i.e. First reporter on the scene in Dewsbury when Shannon Matthews was found. Conducted interviews at estate and school.-Went out reporting on a daily basis on a range of original local news stories - Conducted interviews, wrote and voiced news packages.- Responsible for networking and developing the station’s contacts with local politicians… Show more - Managed team of journalists (gave editorial guidance, sub-editing, and training).- Reported live from the scene as breaking news unfolded i.e. First reporter on the scene in Dewsbury when Shannon Matthews was found. Conducted interviews at estate and school.-Went out reporting on a daily basis on a range of original local news stories - Conducted interviews, wrote and voiced news packages.- Responsible for networking and developing the station’s contacts with local politicians, sporting and government organisations (set up meetings, attended events).- Reading live radio news bulletins. Show less

- Reading news bulletins for a 'hub' of six local radio stations.- Dedicated Reporter for Warwickshire, Worcestershire and Cotswolds region.

- Freelance reporter for BBC Radio Nottingham and BBC Radio Sheffield- Worked on the news planning desk for BBC East Midlands Today- Secured this freelance work following a successful work experience placement