Emma Wardhaugh Email & Phone Number

• Manage the entire MCC business in the UK, currently working on our go-to-market plan to scale up our business in 2024.• Undertaken workshops to understand consumers better in the UK and their decision journeys.• Assessing new business models and routes to market to better serve our customers.• Work in a Western European team, taking learnings and best practices from other markets and applying to the UK.

- Own and manage a significant part of the Philips Sonicare portfolio (including brush heads, entry toothbrush ranges and interdental products), thus being responsible for multiple new product launches, ensuring products are launched in a timely manner with optimal Go-To-Market strategy and activation plans.- Managed and helped launch new business initiatives for OHC including recycling schemes with TerraCycle and subscription services for toothbrushes and brush heads, helping create added value propositions that target the needs and wants of customers.- Undertook problem solving to rectify challenges within the brush head department using data and insights to help create counter measures.- Lead successful customer range reviews, resulting in increased numbers of Philips listings.- Own the packaging artwork approval process for the OHC team, involving liaising with colleagues to ensure all UK requirements are reflected on the packaging and all product features are correct.- Conducted weekly 1:1s with the OHC marketing executive to manage and mentor them and provide them with any help and assistance required.- Present regularly to internal teams on current performance and upcoming plans and strategies.- Regularly work with the digital team to help enhance web pages for better consumer navigation. - Aid in leading ‘squad meetings’ with a range of stakeholders to deep dive into analysis of relevant topics and challenges, resulting in corrective actions to rectify the respective challenges. - Remain calm and focused whilst working in the fast paced, high pressured personal health environment.

- Applied B2B marketing knowledge gained from the SRC marketing role, to the Dental Professional side of OHC, enabling a smooth transition to work across both the retail and professional side of OHC.- Took ownership of the AirFloss interdental products and Sonicare for Kids toothbrush portfolios, which came with significant challenges, including NPD launches, phase outs and stock constraints. These challenges required efficient and effective communication between a large variety of stakeholders, resulting in an expanded network and improved communication skills.- Presented on many occasions in business updates, customer facing range reviews, Philips town halls and regular global meetings, thus developing presentation skills and increasing confidence.- Owned the samples and product excess processes for OHC, requiring high levels of time management and organisational skills.- Attended several trade shows, helping to demonstrate and discuss OHC products with key customers.

- Lead the launch of a new product to market, hence working with a large variety of global and local stakeholders.- Aided in launching a brand new at home diagnostic service.- Developed a new discontinuation process for the business to help adhere to high global targets.- Planned and organised educational study days for customers, requiring high levels of organisation and attention to detail. As a result, high levels of customer satisfaction were received.- Identified processes within the business that had not been working well, created proposals on how to improve them and then implemented the new ways of working.

Bracknell

- Instrumental in the implementation of a pan-EMEA, pan-HPE social selling program.- Gained an in-depth knowledge of working with different sales teams and their sales process in today’s digital world as a result of the social selling program.- Aided in planning and organising a Fortune 500, CEO attended event, working with a variety of people from different countries, companies and agencies, hence developing communication skills.- Responsible for recruiting the next round of interns within the team.

Maidstone

During my time at Next I provided excellent customer service to a vast range of customers, helping them with any queries they may have had. As a result I was recognised and praised by my manager for providing excellent customer service. As well as also receiving a reward for achieving Next's high targets regarding customer service. I was also appointed team leader in preparation for sales. This involved me looking after a team of employees, assigning tasks to everyone and making sure we were working quickly and efficiently in order to meet the tight time deadlines.

Bachelor’S Degree, Business Management, First Class Honours Degree

Activities and Societies: Netball Team I graduated from the University of Surrey with a First Class Honours degree in Business Management..

Gcses And A Levels, 5A*S And 7As At Gcse And A*Abb At A Level

Activities and Societies: I was a part of Invicta's netball teams, playing in the first team and consistently winning the league. As well.