Own technical trainings, operational support, and employee coachingLead creation of roadmaps focusing on high-impact process improvements to open up bandwidth and/or maximize client valueBuild and distribute 15 operational efficiency projects; generate new technical training curriculums for employees based on skill gaps

Successfully led and mentored junior team members in paid media strategies (social focused) and account management while fostering a collaborative and growth-oriented work environmentAnalyzed campaign data to identify trends and develop a strategy to meet client goalsOwned relationships with all platform representatives to identify new opportunities and maintain best practices

Developed a core foundation of paid media execution, analytical and reporting expertise; evaluated reports to provide insights & recommendations for future strategyIn charge of daily budget monitoring, owned adjustments and optimizations across campaigns to maximize efficient performance

Responsible for campaign builds, keyword research, copywriting, reporting & production calendar across clients.

Created and published digital and print marketing and promotional materials; website design and maintenance; Search Engine Optimization (SEO); social media marketing (Facebook, Instagram, Twitter) and reputation management (commented on all reviews posted anywhere on the web).Conducted research to find current trends in the Automotive Industry; coordinated and managed marketing projects; strategized plans for both new and existing customers and worked directly with department managers to develop their products and services; managed marketing partnership vendors; planned and facilitated a community fundraising event (Drive 4 UR School); measured and tracked performance of all marketing efforts.

Facilitated marketing events to promote the FOX Sports GO application; worked with the marketing and communications departments in order to reach out to supportive fans through social media—active members would receive gifts and prizes for their support of FOX Sports GO; staffed events for winners who had entered the Pepsi Cub Pregame Tailgate and the Minnesota Wild Summer Bash. Created social media posts for Facebook, Twitter, and Instagram for FOX Sports North; researched partnered companies in order to create events that would honor FOX Sports North and organizations like Boys and Girls Club, Feed My Starving Children, and Positive Coaching Alliance.

Coordinated meetings with potential sponsors in order to expand our sponsorship base; helped create the Minnesota Super Bowl Website; worked to create social media sites in order to reach thousands of prospective fans and tourists; created power points for potential sponsors showing information on what Minnesota has to offer and how getting involved with the Super Bowl would benefit their companies.Organized a community sponsors event for fifty CEO’s from corporations around the Twin Cities. The event simulated what it is like to walk through the tunnel as a football player, and was followed by a tour of U.S. Bank Stadium. Researched hundreds of community organizations within Minnesota; scheduled meetings to inform them about the Super Bowl; aim to get the community involved in the Super Bowl to promote Minnesota and Minnesota businesses.

Greeted customers at the front desk; helped them get in contact with the right person to fulfill their needs; worked to finish transactions when customers’ cars were done in the shop; copied and filed documents in order to create a more paper friendly environment.

Managed social media accounts reaching over 1,500 followers each while communicating important news developments to members of the community; increased awareness for various events through social media posts.