Brand Manager Wines & SpiritsBrands: Faustino, Casillero Del Diablo, Aperol, Campari, Vardys

Key Account Management of Retailers in the Southeastern Region of the United States. Presently servicing retailers in all 50 states with dairy and deli branded goods. Area of Responsibilities: -Achieve the volume and value budgets for regional distributors, retailers and national accounts. -Manage key account relationships across both retail and food service channels. -Deal with key accounts directly to negotiate listings or promotion activation -Detail brand marketing plans, ensuring implementation of various activities, such as in-store sampling, consumer promotions and distribution objectives. -Prepare bi-weekly reports on in-market activities, highlighting any issues of note and making recommendations to further develop the business and brand in the market. -Business development in multiple channels, retail and foodservice. -Closely monitor stock and sales on a monthly basis, ensuring adequate stocks at both distributor and retailer level.

Brands: Peroni,Pilsner Urquell

This is an action learning programme which involves working closely with many different companies and compiling detailed reports for them. The M.Sc. in Marketing Practice operates commercially as the Marketing Development Programme, through working on commercial projects for some of Ireland’s top companies within a broad range of industries.