Épris Richardson Email & Phone Number

Charlotte, NC, US

Charlotte, North Carolina, United States

• Maintained 8 company sites, optimizing for touch devices and SEO, resulting in a 12% increase in organic traffic and user satisfaction.
• Liaised IT and Business Development teams in building two eCommerce sites and a service site from the ground up in 1 year and migrated an eCommerce site using best practices.
• Trained 4 designers on best practices for HTML and CSS, resulting in a reduction in front-end errors across product pages, email templates, and marketing materials.

Raleigh, North Carolina, United States

• Executed development of a social media platform in three weeks, onboarding 50% of attendees at launch; fostering connectivity among 100+ female entrepreneurs in diverse sectors.
• Developed a responsive pricing calculator that provided immediate estimates based on user input; improving sales team efficiency, allowing reps to handle more inquiries weekly.
• Collaborated to engineer an event gamification mobile app in six months giving hosts insight into user engagement metrics otherwise inaccessible except by survey.
• Debugged a critical issue with the QR code generator affecting 5 organizations, leading to the successful creation of over 100 event badges, enhancing overall user satisfaction.

Acton, Massachusetts, United States

• Collaborated with a cross-functional team to migrate an online app from WordPress to React in 3 months, improving security and scalability, and decreasing page load time by 7%.
• Introduced efficient backend API data handling processes for food ordering using Axios, leading to a 15% reduction in data transfer errors and a better overall user experience.
• Aided in integrating Google Maps and Autocomplete APIs resulting in improved route optimization and an improved user experience.
• Championed the setup of Google Analytics, facilitating the tracking of user interactions in app; insights gained enabled data-driven decisions that increased overall performance.
• Enhanced ad targeting and increased conversion rates 23% by setting up Google Ads and Tag Manager, streamlining campaign tracking and user interactions.
• Improved the user experience of the ordering process, reducing the number of abandoned carts by 3%.

Charlotte, North Carolina

- Collaborated with IT in building two eCommerce sites and a service site from the ground up in 1 year and migrated an eCommerce site using best practices.- Mentored junior developer in department practices, leading to faster request to production times.- Adapted Google Marketing Platform. (Analytics, Tag Manager) and Google Search Console into eCommerce.

Southfield, MI

- Managed up to 20+ projects simultaneously, including rush orders, with deadlines of 24 hours or less.- Converted.jpg/.png logo images to vector in Illustrator as requested.- Delivered assets via atEase/Facilis online management system.- Designed eBlasts in MailChimp.- Created interactive forms in InDesign.- Developed virtual mockups of artwork on the.

Detroit, MI

Formerly I A.M. Creative LLC- Maintained internal workflow via Podio- Oversaw design projects and processes- Designed websites in Adobe Muse- Communicated with clients for thorough creative briefs to deliver quality product

Troy, Michigan

- Created digital menus, point-of-sales sheets, collateral, etc. using InDesign, Illustrator, Photoshop and Word - Established and maintained branding for education dining division- Kept consistency in the branding of cafe division- Worked along-side cafe managers to ensure the design of menu boards succeeded in assisting with the growth and satisfaction.

Auburn Hills, MI

- Design vouchers and business cards cohesive to the Palace brands in Photoshop and Illustrator- Worked with creative director to keep printing and copy write errors to a minimum

Bachelor Of Arts - Ba, Graphic Design

Concentration in Web Development

Associate Of Applied Science, Graphic Design

Bachelor Of Fine Arts (Bfa), Visual Communications

Activities and Societies: Design Club Vice President 2011 - 2012