Eric Greene Email & Phone Number

Monitoring customer feedback through analysis of surveys. Reporting top box scores and conducting text analysis to provide insight on customer reported associate performance. Presented monthly to Senior Leadership.Analyzing customer retention, frequency and total spend to provide recommendations to Head of Marketing on customers to target for discounting and opportunities to reengage lapsed customers.Supporting marketing team by coordinating messaging, imaging and targeting for… Show more Monitoring customer feedback through analysis of surveys. Reporting top box scores and conducting text analysis to provide insight on customer reported associate performance. Presented monthly to Senior Leadership.Analyzing customer retention, frequency and total spend to provide recommendations to Head of Marketing on customers to target for discounting and opportunities to reengage lapsed customers.Supporting marketing team by coordinating messaging, imaging and targeting for email campaigns.Developed and implemented strategy for marketing and disposing of unproductive assets. Netting $70k in 4 months.Researching and reporting on new products, competitor’s performance and industry trends. Show less

Responsible for leading initiative to activate untapped market. Strategically targeted and identified business leads through customer profiling. Generated 70M in leads. Conducted knowledge sharing seminar to extend customer targeting methodology to the business development team. Improved team’s productivity by 20%.Drove customer engagement through trend and proximity analysis. Combined large unstructured data sets from Salesforce and Google Maps to target customers with the highest… Show more Responsible for leading initiative to activate untapped market. Strategically targeted and identified business leads through customer profiling. Generated 70M in leads. Conducted knowledge sharing seminar to extend customer targeting methodology to the business development team. Improved team’s productivity by 20%.Drove customer engagement through trend and proximity analysis. Combined large unstructured data sets from Salesforce and Google Maps to target customers with the highest upscale potential. Involved analyzing customer locations, proximity to promotional events and frequency of engagement.Conducted A/B testing on subject lines, email copy and touch count to drive higher conversion rates. Managed, planned and documented testing schedule to continually improve performance. Show less