Eric Hagan Email & Phone Number

Newark, Nj

• Managed Wakefern, Kroger, and Canadian distributor accounts totaling ~$24m in sales• Developed & presented holiday programming, planogram resets, and new account set ups• Managed merchandising team and various brokers on key accounts• Coordinated with customer service reps to ensure proper programming, distribution, and communications• Continued to maintain responsibilities of the Trade Marketing Manager role

Newark, Nj

• Oversaw, presented, and approved deals for all distributors and retailers• Facilitated data transfer from IRI Xlerate to Market Advantage• Constructed and analyzed reports and presentations for holiday category reviews and sales meetings• Held monthly meetings with upper management to review budgets vs actual spend• Managed, trained, and hired two Trade Marketing Assistants to assist in responsibilities

Newark, Nj

• Tracked and projected $17m trade spend budget• Standardized marketing and sales processes by implementing deal templates and presentations for sales, marketing, and finance• Built IRI Xlerate customized database each restatement• Facilitated deal process including projecting and budgeting• Responsible for Kosherfest and Expo East trade shows

Summit, Nj

• Established grocery retailer overviews which included analysis on retailer backgrounds, segment/brand indexing, SWOT analysis, in store pictures, and 4 P’s• Created and executed plan to sell ~$550k worth of product to reduce destruction and obsolescence products due to updated FDA label regulations• Regularly constructed presentations to provide insight on trends by season and channel for Regional Sales Representatives, Category Management, and Retailer Teams• Helped lay foundation for Category Strategy Department

Hershey, Pa

• Completed data analysis in order to build an easily updatable Excel database• Coordinated meetings with retailers on how to improve income though better merchandising• Devised in store tests with Regional Sales Representatives to improve future sales• Created ‘Best Practices’ presentation to assist in future endeavors • Developed front end POGs using Neilsen data and Apollo software

Warminster, Pa

• Worked every department at store level before advancing to the market then regional offices• Participated in management meetings on store, market, and regional level• Conducted interviews and put future employees through the hiring process• Planed and executed with other co-ops to attain regional goals through our initiatives

Turnersville, Nj

•Sold products to customers•Supervised and trained both new and experienced workers•Closed the store at the end of the shift, fully stocked in preparation for the next morning•Maintained all equipment to ensure product distribution efficiency•Responsible for counting all funds and maintaining cash balances