With a background across Healthcare, Technology Infrastructure, Ecommerce and Advertising , and Insure Tech, I specialize in taking an often general business need and quickly extracting the fundamental problems, value, and supporting features needed to construct a great product. My background in UX Design, Product Design, and Product Management gives me a unique, cross functional perspective. Areas of expertise:User/Customer research: Fast, high intensity learning happens through working directly with users. I have a reputation for driving directly to the root problem very quickly through my research process. I turn product research into high level design principles, actionable insights, and functional outcomes.Product Strategy: Articulating a realistic strategy for product adoption that acknowledges and solves for the key obstacles to acceptance which exist just beyond the features being deployed.Segmentation, Sequencing and Prioritization: Making the problem smaller, organizing it into iterative and interconnected pieces, and then executing to prioritize outcomes. Lean Prototyping: Driving large leaps in product understanding by employing low code / no code solutions to test ideas and advance learning. It turns out making something is a crucial step to actually making something. Practical Product Management: Quickly validating and de-risking a product concept is one half of the equation, the other half is managing the transition from prototype to engineering ready functionality by developing Jira epics, roadmaps, timelines, working with support and success teams, and identifying realistic performance metrics. Philosophy* Make the problem smaller* Make people do things* Give careful consideration to what people don’t do* Immediately apply what you learn on the next iteration* Enjoy being wrong* Make something that helps someone.