Pioneering Eric Thomas Consulting since August 2024, my mission has been to drive business growth through innovative advertising, marketing, and public relations. Specializing in both traditional and digital marketing domains, including SEO and email marketing, the firm embodies my commitment to enhancing local media sales teams and reinvigorating New Direct Business initiatives.The company leverages my extensive background, with a focus on establishing enduring revenue streams and market expansion for our clients. Our success is built on strong partnerships with stakeholders, a testament to my deep-rooted skills in organizational and relationship management, and a strategic approach that merges over three decades of industry insight with contemporary digital marketing techniques.
Eric Thomas Consulting
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Company OwnerEric Thomas Consulting Aug 2024 - PresentBaton Rouge, Louisiana, United StatesI specialize in advertising, marketing, and public relations for businesses. I can also train local media sales teams on growing their New Direct Business to meet the ever-increasing demands to replace churned accounts or lost national revenue. I am proficient in traditional media (TV and radio, newspaper, billboard, and magazine) as well as Digital Marketing, specializing in SEO and email marketing.
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Transitioning To New Career.Undecided Jun 2024 - Aug 2024Baton Rouge, Louisiana, United StatesAfter 24 years in broadcast management and a total of 34 years in advertising and marketing, I am transitioning to a new career. With a strong work ethic and proven experience developing sales professionals and managing executive leaders, I am excited to move into a new profession that can use my unique skill set. I have exceptional organizational and relationship management skills and a reputation for being a highly effective manager. I think analytically, conceptually, and creatively to solve challenges promptly. I have a strong track record of driving revenue and market growth while maintaining expense budgets. I am a respected partner to local business leaders, city and state politicians, non-profit organizations, and associations. My wife and I are determined to stay in the Bato Rouge and south Louisiana area so I can continue using my skills to help this area grow and prosper.
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Vice President & General ManagerNexstar Media , Inc. Dec 2016 - Jun 2024Baton Rouge, Louisiana, United StatesSpearheaded overall strategic direction and operational management of television stations and websites in Baton Rouge, WGMB, WVLA, WBRL, KZUP, and BRproud.com. Managed news operations, sales teams, engineering, accounting, promotions, master control, and traffic departments to drive revenue growth and market expansion.
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Vp & GmNexstar Media, Inc. Feb 2013 - Dec 2016Lubbock, Texas, United States
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Vp & GmNexstar Meidia Inc. Mar 2007 - Feb 2013Abilene, Texas, United States
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Director Of SalesNexstar Media Inc. Feb 2004 - Mar 2007Lubbock, Texas, United States
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Director Of SalesNexstar Media Inc. Jan 2000 - Feb 2004Abilene, Texas, United States
Eric Thomas Education Details
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Advertising
Frequently Asked Questions about Eric Thomas
What company does Eric Thomas work for?
Eric Thomas works for Eric Thomas Consulting
What is Eric Thomas's role at the current company?
Eric Thomas's current role is Company Owner specializing in advertising, marketing, and digital strategies.
What schools did Eric Thomas attend?
Eric Thomas attended Texas Tech University.
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