Eric Trowbridge Email & Phone Number

Cambridge, Ma, Us

Cambridge, Massachusetts, United States

- Serve as content and managing editor of PwC insights on the insurance industry, including reports, newsletters, bylined articles, video content, blogs and social media. Themes directly correspond to firm business development initiatives that relate to C-suite concerns. - Based on web and e-mail metrics, content has performed among the best of PwC’s industry perspectives. Topics have included business and operating models, deals, sustainability, workforce, risk management and emerging technology. - Serve on PwC’s editorial board, which reviews and approves market-facing content.

Washington, Dc; Cambridge, Massachusetts, United States

Led marketing initiatives for the firm's U.S. insurance practice, which grew from a $600 million to $1.6 billion a year business during my tenure. Responsibilities included:- Targeting CEOs, CFOs, CIOs, CROs, chief actuaries, and corporate directors in multi-year campaigns addressing business and technology strategy, operational transformation, deals, risk management, and compliance. - Serving as managing editor of and contributor to PwC publications and bylined articles. Monthly downloads increased from an average of 300 in 2008 to over 4,000 by 2020.- Managing PR strategy and external agency relationship. By 2017, this resulted in an annual average of 100 interviews, by-lines and other media mentions (from none in 2008).- Creating and managing digital content on www.pwc.com/us/insurance and analyzing site data. Monthly page views increased from an average of 4,000 in 2008 to over 20,000 by 2020.- Overseeing client event and conference sponsorship planning and execution.- Creating and maintaining SOQs for use in business development activities.- Developing annual marketing plan/budget and monthly reports on marketing activity and results. Insurance marketing stayed under allocated budget each year despite a very high volume of activity.

New York, New York; Baltimore, Maryland

- Managed 46 successful pursuits that generated $250 million in annually recurring audit fees and over $25 million in consulting fees at Fortune Global 500 financial services companies. - Developed and implemented national business development and knowledge management initiatives and databases.- Regularly updated a national team of over 150 business development, marketing, and knowledge management colleagues on industry, client and firm developments.

New York, New York

Managed 13 successful new business pursuits that generated over $23.5 million in fees on rail consulting, engineering/architectural design, and construction management projects worth over $1 billion.

New York, New York

- Wrote proposals for and administered environmental, energy, and professional exchange programs involving Russian and American scientists and engineers. Four successful submissions generated over $1.5 million in funding from U.S. government and international development agencies.- Implemented marketing programs that greatly increased society membership and sales in Eastern Europe.- Chaired staff committee on international marketing.

Atlanta, Georgia

Produced public relations materials for national and local accounts.

Tokyo, Japan

Planned curriculum for and taught English as a second language (ESL) to corporate executives and government officials.

M.A., Liberal Arts

This interdisciplinary program required extensive research, writing, and presenting, and emphasized the importance of objective.

Certificate In International Studies

Activities and Societies: This six-course program covered macro-economics, development, trade, and international relations.

B.A., Political Science, History