Eric Tsai Email & Phone Number

Taiwan

London Area, United Kingdom

• Spearheaded data-driven marketing strategies for two brands, collaborating closely with thefounder to discuss progress and report results. This initiative successfully generated over 200 qualified leads within 5 months, while implementing PPC campaigns and managing paid advertising across multiple platforms.• Utilized HubSpot to manage social media platforms and paid ad campaigns, achieving a 75.5% increase in followers and a 94.68% boost in LinkedIn engagement within 5 months… Show more • Spearheaded data-driven marketing strategies for two brands, collaborating closely with thefounder to discuss progress and report results. This initiative successfully generated over 200 qualified leads within 5 months, while implementing PPC campaigns and managing paid advertising across multiple platforms.• Utilized HubSpot to manage social media platforms and paid ad campaigns, achieving a 75.5% increase in followers and a 94.68% boost in LinkedIn engagement within 5 months. Conducted A/B tests on ad creatives and targeting strategies to optimize performance and maximize ROI across paid channels.• Produced high-quality, SEO-optimized content using tools like Google Search Console and Semrush, while designing marketing materials with Adobe Creative Suite. Continuously optimized strategies through Google Analytics, Google Ads, presenting actionable insights on both organic and paid performance to stakeholders. Show less

Taipei, Taipei City, Taiwan

• Collaborated within a creative team, contributing to marketing strategies for three distinct brands, resulting in a 15% increase in overall brand engagement.• Integrated up-to-date marketing insights and trends, leading to the creation of successful case studies that showcased a 20% improvement in campaign effectiveness compared to industry benchmarks.

Bristol, England, United Kingdom

• During the internship, I assisted three brands with their logo design, overall branding, color palette selection, and ensured designs met market requirements and client preferences. • I consistently delivered work on time and surpassed my supervisor's expectations. My professionalism and flexible time management skills were evident throughout the job.• I actively collaborated with members of the marketing department, ensuring clear and effective communication to efficiently… Show more • During the internship, I assisted three brands with their logo design, overall branding, color palette selection, and ensured designs met market requirements and client preferences. • I consistently delivered work on time and surpassed my supervisor's expectations. My professionalism and flexible time management skills were evident throughout the job.• I actively collaborated with members of the marketing department, ensuring clear and effective communication to efficiently complete tasks. Show less

• Collaborated with a Japanese brand, Aomori Apple Tea, to design their brand logo.• Designed a personal DM (direct mail advertising) for Chiau Mau Real Estate.• Carried out the whole visual design process of Fun Mountain Hostel, including logos, illustrations, stickers, signs, and website layout.

Taichung City, Taiwan

•Managed different media platforms, including Facebook, Instagram, and YouTube. Created posts and posters of lecturers.•Designed variety of products for 1st TED campaign. For instance, TED logo board, stickers, promotion stickers, and t-shirt graphics.•Full booking on TED activity and acquired high comments on the event by the audience.

Taichung City, Taiwan

• Led a core team of 8 members to identify key issues and modify the marketing strategy.• Conducted a series of actions for brand promotion, including media promotion, online campaigns, and digital advertisement.• Implemented effective approaches and useful marketing tools that resulted in reaching 4061 individuals.

Taichung City, Taiwan

•Led a core team for AIESEC 5th summer camp by developing campaign and applying communication materials such as social media, physical promotions, and marketing tactics.•Recruited at least 50 members before the deadline and developed leadership, organisational, and communication skills.

Taichung City, Taiwan

• Led the core team in identifying key pain points and creating the final commercial edition.• Completed the marketing strategy of the brand to improve the corporation's image.• Modified several versions of the commercials to precisely focus on the target audience.