Erica Johnson Email & Phone Number

Madison, Wisconsin, United States

Whitingham, Vermont, United States

Magnolia, Texas, United States

Revamped client website content to boost user engagement, align web language with sales goals, and increase lead generation.

Seattle, Washington, United States

As an interim leadership team member, triaged company operations, analyzed workflows, and implemented cost-cutting measures to aid this healthcare software consulting and e-learning company during a severe financial crisis. Conducted internal audits to ensure terminated employees' access to financial and medical support and documented processes for effective knowledge transfer within a reduced cross-functional team.

Seattle, Washington, United States

Managed day-to-day operations for a fast-paced technical content development and e-learning company. Led strategic initiatives, overhauling internal infrastructure, and continuously improving processes across HR, IT, Accounting, and Sales, implementing tools like BambooHR and Nimble Sales CRM. Supervised operations team members. Spearheaded recruitment, onboarding, and employee handbook revisions. Launched a new corporate website, video showcase, and online courseware catalog to boost sales and customer engagement.

Ashland, Or

Led modernization efforts for an 83-year-old regional theatre, serving as a hybrid PM/Product Owner. Designed and implemented "Season Central," a custom theatre management system of integrated software tools, centralizing administration and improving cross-departmental collaboration. Identified opportunities for improvement, recommended solutions to the board, and fostered company-wide consensus. Managed the product backlog, gathered requirements from 150+ staff, and allocated budgets of over $5M for the project. Applied Agile/Scrum principles for efficient project execution and collaborated with developers to translate user requirements. Managed user testing and training to ensure user adoption by 300+ staff. Served as Master Scheduler for three theatres & 16 auxiliary spaces to meet the needs of a complex rotating repertory schedule, with thousands of hours of rehearsal, education & development events, and 800+ performances.

Ashland, Oregon, United States

Gained entrepreneurial experience co-founding an immersive youth leadership camp aimed at teaching leadership skills to youth aged 10-22. Scaled administrative operations, including a custom sales CRM, marketing, community outreach, social media, enrollment, events, fundraising and scholarships. Increased sales from $25K to $100K annually over 5 years. Sold $300K in camper enrollments to 300+ returning participants.

Served on the communications team of this non-profit public health coalition of local, state, and federal government agencies and community-based organizations—helping to ensure the optimal allocation of funds to maximize public health outcomes, education, and awareness. Supported the development of an array of TV, radio, online, and transit ads for state-wide social change campaigns. Developed and produced public relations plans/budgets for ten public health programs, including print and web-based marketing materials, direct mail campaigns, annual reports, newsletters, brochures, and display ads. Planned and produced media events, press conferences, and community outreach activities. Served as community liaison during post-Katrina recovery efforts.

Washington Dc-Baltimore Area

Joined the leadership team of a national non-profit organization focused on aiding foundations with limited staff in efficient distribution of funds. Oversaw all internal and external communications, creating engaging content and campaigns to increase nationwide awareness. Managed a $300K annual communications budget, overseeing print, digital, web, and email collateral. Led rebranding efforts for various materials, including the newsletter, membership survey, professional directory, networking program, email broadcasts, and web content. Directed teams of graphic designers, web developers, and print managers to produce digital and print collateral, including a grantmaking textbook and board training manual.