Erica Smith Email & Phone Number

Fast-paced marketing leader with 25+ years in Tech industry, managing Global Marketing and Communications programs for leading B2B & consumer brands. 🚀 Proven success building demand gen, ABM and cross-channel marketing programs (team, stack and strategy) at growth-phase businesses. Paid media budgets $13M+. Public speaking to groups 350+ and managing teams of 25.Before pivoting to marketing, I spent 15 years in global tech communications. As Regional VP of Communications at Comcast, I was responsible for external comms, internal comms, and community affairs. Within this role, I was the company spokesperson in media (broadcast & print) and community/industry events.Prior to Comcast, I worked at a variety of tech companies (both startups and enterprises), specializing in media relations, analyst relations, tradeshows/events, sponsorships, content development, narratives, competitive messaging, and corp comms. Companies included PeopleSoft, Cirrus Logic, Sharewave, Discreet, Elmic Systems, Meyer Sound Labs and Hewlett-Packard.Certifications: Account-based Marketing (ABM), LinkedIn Ads, Facebook Blueprint, Google Ads, Google Analytics, Marketing AnalyticsHands-on Proficiency: Salesforce, Hubspot, 6sense, Marketo, Metadata.io, HotJar, Asana, Bizzabo