Eric Barnes

Eric Barnes Email and Phone Number

Brand President, Barnesmith @ Society Brands
Aliso Viejo, CA, US
Eric Barnes's Location
Aliso Viejo, California, United States, United States
Eric Barnes's Contact Details
About Eric Barnes

I'm a serial and agile entrepreneur capable of identifying market opportunities, developing breakthrough products and services, and leading, managing and nurturing a cross-functional team to achieve financial and operational goals. I've been successful throughout my career as a solo entrepreneur, a partner in small start-up team, and management executive driving innovation in Fortune 500 companies. I understand technology and software development cycles, product ideation and branding, and (as a self-made anthropologist) how to leverage consumer behavior to create innovative solutions. I conceived, founded and built Barnesmith / Ivysport, ePrep and KOR Water in collaboration with outstanding teammates after years working in strategy/new business for HBO and EMI Music which followed a brief run in consulting and investment banking. I love seeing things with new eyes and finding a better way of doing things. I'm passionate about the "art of the start", turning nothing into something special and working together with teams to conquer big, ambitious goals.Specialties: CEO leadership for growth companies, consumer brand ideation, development and execution, consumer marketing, strategic planning and financial analysis, technology management for business advantage, online education, and internet marketplaces.

Eric Barnes's Current Company Details
Society Brands

Society Brands

View
Brand President, Barnesmith
Aliso Viejo, CA, US
Employees:
62
Eric Barnes Work Experience Details
  • Society Brands
    Brand President, Barnesmith
    Society Brands
    Aliso Viejo, Ca, Us
  • Tabflows
    Investor & Adviser
    Tabflows Jul 2024 - Present
  • Asqme
    Investor
    Asqme Aug 2023 - Present
    New York, Us
  • Society Brands
    Brand President, Barnesmith
    Society Brands Aug 2022 - Present
    Canton, Ohio, Us
    Leading the growth of Barnesmith (Acquired by Society Brands) to offer premium collegiate apparel to students, alumni and fans of America's top colleges and universities.
  • The Cap And Gown Club
    Board Chairman
    The Cap And Gown Club May 2020 - Present
    Founded in 1891 as the “Oliver Twist Club,” the Illustrious Cap and Gown Eating Club is one of the oldest on Princeton University’s campus.
  • Kor Water
    Board Chairman
    Kor Water Nov 2005 - Present
    Irvine, Ca, Us
    Majority stake sold to Kings Flair (https://www.kingsflair.com.hk/)
  • Kor Water
    Founder & Ceo
    Kor Water 2005 - Jul 2019
    Irvine, Ca, Us
    In 2005, I saw the rise of sustainability and the day every person would carry around a reusable water bottle. Uninspired by the limited and mundane selection at the time, I committed to starting a design-driven sustainable hydration company whose first product, the KOR ONE, would inspire a global movement in hydration. Fast forward to today, KOR Water is a design-driven brand and market leader in personal, sustainable hydration. We believe the hydration is fundamental to our health and sustainability sacred to our planet. We create innovative, hydration containers, filtered water solutions and enhancement that celebrate the water and it's life-giving role. Water truly connects us all.
  • Barnesmith (Formerly Ivysport)
    Founder & Ceo
    Barnesmith (Formerly Ivysport) Jan 2017 - Sep 2022
    Aliso Viejo, Ca, Us
    Acquired by Society Brands // Barnesmith (formerly Ivysport, Inc.) is a leading retail brand of collegiate apparel on Amazon. Originally founded in 2001, Barnesmith (with its site Ivysport.com) offered an online ecommerce store for the "Ancient Eight" Ivy League schools of Brown, Columbia, Cornell, Dartmouth, Harvard, Penn, Princeton and Yale. Today, Barnesmith offers collegiate apparel for over 100 top US colleges (officially licensed either directly or through our partner network), Since our humble beginning in 2001, Barnesmith has been a pioneer in online ecommerce. Today we are one of the fastest growing college apparel companies selling direct through our channels of Ivysport.com, Barnesmith.com and Amazon. Through our focus, expertise and development within the Amazon platform, Barnesmith has grown nearly 200% annually for 5 consecutive years.
  • Eprep, Inc.
    Co-Founder & Coo
    Eprep, Inc. 2005 - 2011
    Princeton, New Jersey, Us
    ePrep.com is a leading online education company, helping high school students gain the academic skills needed to succeed in college. ePrep created the first online, video based test preparation company helping college-bound students prepare for the SAT, ACT, PSAT and other standardized tests. The company launched CERT, a College Equipped Readiness Tool, for teachers, high schools and school districts to identify underlying skill deficiencies on an individual basis, design an individual learning pathway for the student, provides research based instructional videos, and alert the student’s teachers of individual strengths and weaknesses based on ACT® College and Career Readiness Standards (and/or) SAT® College College and Career Readiness Benchmarks, the Common Core State Standards, and (often) state-specific standards. With CERT, no student is left behind instructionally.
  • Kore
    Co-Founder, President & Ceo
    Kore 1999 - 2002
    Led the explosive growth of KORE (formerly Vantage Systems), which delivered custom web-based, software development services, specifically targeting media and eCommerce companies. As a Microsoft "Managed Partner" and early EMC "Alpha Partner", KORE pioneered web development for many entertainment, media and startup companies seeking to transform into digital enterprises during the rise of the "dot-com" era. Growing from four co-founders in a small office to 125 employees across 3 cities, KORE became Southern California's leading independent software development firm, providing web, software, infrastructure and security solutions to clients such as Universal Music, MCA Records, EMI Music, Sony, Mattel, Warner, Microsoft, Yapstone, NeonTonic and The Gap.
  • Emi Music
    Sr. Director, Business Decision & Development
    Emi Music 1997 - 1999
    Reporting to our CFO, I led business and financial planning for EMI Music Distribution and it's multiple physical and nascent online retail customers. I introduced the first "customer profitability analysis" to EMI, helping to differentiate between revenue, cost to serve, and ultimately profits. Managed the oversight of EMI's $160 million music catalog (e.g., Frank Sinatra, Pink Floyd, Janet Jackson, etc) and identified and saved $9 million in wasteful operating costs. In the role of digital strategist, I created and led the launch of EMI's extranet, the first major music group website to serve retail and trade partners with digital assets.
  • Home Box Office
    Manager, New Business & Technology Operations
    Home Box Office 1993 - 1996
    New York, Ny, Us
    Strategic and financial planning within HBO executive office with responsibility for New Business and Technology Operations. Developed and managed business plans for HBO ventures and investments in new media (online services, fantasy sports, CD-Rom, etc). Guiding the long growth to profitability for Comedy Central, E! Entertainment, and Downtown Productions. True story: I notoriously, but unsuccessfully, recommended to HBO leadership in our 5-Year planning deck to buy AOL in 1995 (then under 1 million subscribers). HBO unfortunately passed. We know what happened later.
  • Smith Barney, Hariss Upham
    Financial Analyst, Investment Banking
    Smith Barney, Hariss Upham 1990 - 1991
    New York, Ny, Us

Eric Barnes Skills

Start Ups Entrepreneurship Strategic Partnerships Marketing Strategy Strategic Planning Business Planning Management Strategy Online Marketing Business Strategy Marketing Competitive Analysis New Business Development Business Development Social Media Marketing Online Advertising Product Development E Commerce Product Management Product Marketing Brand Development Venture Capital Analytics Integrated Marketing Corporate Development Digital Media Mobile Marketing Sustainability Management Consulting Digital Marketing Market Analysis Email Marketing Mobile Applications Executive Management Brand Management Entrepreneur Creative Strategy Branding And Identity Technology Management Software Development Market Research Mobile Devices User Experience Sem Digital Strategy Angel Investing

Eric Barnes Education Details

  • Princeton University
    Princeton University
    Economics
  • Nyu Stern School Of Business
    Nyu Stern School Of Business
    Marketing & Management
  • Saint Xavier High School
    Saint Xavier High School

Frequently Asked Questions about Eric Barnes

What company does Eric Barnes work for?

Eric Barnes works for Society Brands

What is Eric Barnes's role at the current company?

Eric Barnes's current role is Brand President, Barnesmith.

What is Eric Barnes's email address?

Eric Barnes's email address is er****@****ort.com

What is Eric Barnes's direct phone number?

Eric Barnes's direct phone number is +171470*****

What schools did Eric Barnes attend?

Eric Barnes attended Princeton University, Nyu Stern School Of Business, Saint Xavier High School.

What are some of Eric Barnes's interests?

Eric Barnes has interest in Trail Running, Mobile, Clean Technology, My Family, Civil Rights And Social Action, Environment, Health Care, Cycling, Advertising, Consumer Internet.

What skills is Eric Barnes known for?

Eric Barnes has skills like Start Ups, Entrepreneurship, Strategic Partnerships, Marketing Strategy, Strategic Planning, Business Planning, Management, Strategy, Online Marketing, Business Strategy, Marketing, Competitive Analysis.

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