Eric Wu Email & Phone Number

Mission Viejo, California, United States

Downey, Ca

Aliso Viejo, Ca

--- Designed, implemented, and administered an annual recurring revenue component for sales compensation plans by modeling historical performance, projected growth, and budget coverage needs.--- Led an initiative to reorganize an inside sales team of 16 account managers into geographic territories. Modeled the shift as an optimization problem in order to minimize the impact of account ownership changes across 2,300 accounts.--- Created custom reporting platform using Salesforce.com data to track, report, and forecast worldwide sales performance across seven sales areas.--- Established regular deal review and forecasting cadence to provide leadership with increased visibility into the sales pipeline and the means to hold area leaders accountable to their forecasts.

Aliso Viejo, Ca

--- Responsible for developing, maintaining, and producing both executive level financial reporting and operational reporting for the company’s primary Fleet products.--- Led the effort to improve visibility into customer retention efforts by setting a regular reporting cadence, establishing KPI’s, and working with operations leadership to better understand and prevent customer churn.--- Provided ad-hoc analytical support, including key contributions that led to a new OEM partnership expected to be worth in excess of $50 million. --- Developed hybrid metrics that allowed benchmarking of the company’s performance against other pure SaaS companies using traditional SaaS metrics.

Santa Ana, Ca

--- Led a team of four analysts and formed the division’s Business Intelligence team along with one other Sr. Analyst. BI team designed as an in-house consultancy and was responsible for consolidating and standardizing the division’s operational reporting, as well as implementing a divisional framework for analysis.--- Built and continually refined a number of forecast models for new student enrollments. Most recent model reduced forecast variance from ~10% to ~2.5%. Consulted with executive leadership to provide input during budgeting processes and for monthly operations reviews.

Santa Ana, Ca

--- Created a robust student population and retention model that was the foundation for a simulation and optimization system. Used this model to forecast our student retention rates (as reported to our accreditor) and to identify areas of opportunity. Was able to work with over 1,000 front line operators to rapidly implement a series of changes that resulted in moving several retention metrics into compliance with our accreditor’s benchmarks in just two months. This saved two of our degree programs and one campus (combined total of over 25,000 students) from being at risk of having to halt all new enrollments.--- Led a project to design and construct a robust campaign creation system that provided daily campaign lists to a group of over 600 front line admissions representatives. Was responsible for working with operations leadership to scope the project, define requirements, and analyze expected and actual results. The new campaigns helped to reduce staff idle time from over 40% to under 10%.

Santa Ana, Ca

--- Designed and implemented a lead recirculation campaign that identified a large population of unconverted leads that could be re-engaged with a success rate 50% higher than a new lead. The campaign generated over $15M in additional revenue over a period of one year, with no increase in direct marketing spend.--- Developed divisional level reporting and tracking for all new student enrollments that consolidated data from multiple sources and established consistent business logic across the division’s three operations centers. Made daily production reporting available on a consistent and accurate basis for the first time.

--- Responsible for production planning and order processing for annual sales of $3 million--- Developed company website, adapted an open source e-commerce platform to fit company design and functionality requirements; generated over $30k in new sales and over 100 new accounts--- Conducted a feasibility and cost/benefit analysis of a new waste reduction program--- Represented company at trade shows and replied to all customer inquiries, composed all of thecompany's written business communications--- Achieved a 20% cost reduction in sourcing raw materials and supplies

--- Performed analyses of industrial components markets using data collected from WTO and Department of Commerce databases to determine eligibility for market entry; research and recommendations led to a successful bid to supply components to a major automaker--- Conducted market research and analysis of the renewable energy industry with a specific focus on wind energy and wind turbine manufacturing and components--- Supervised development of new website and implemented a system to generate sales leads based on web analytics data

--- Developed and implemented a complete lesson plan for English language instruction based on the specific needs of students and the scope of the SAT, SAT II, and TOEFL exams--- Consulted with students on an individual basis with regards to school selection and the admissions and visa interview processes

Bachelor Of Science, Industrial And Operations Engineering

Activities and Societies: Chi Psi Fraternity, Campus Band --- Emphasis on systems design and process optimization including coursework.

Education record