Eric Hughes Email and Phone Number
Over 25 years of experience in developing winning brand strategies, product & service brainstorm breakthroughs, and fresh marketing campaigns with compelling digital content. My industry experience spans Retail, Financial, Technology, Healthcare Entertainment, Consumer Packaged Goods, Outdoor, Tourism, Hospitality, Agriculture, and more with clients including: FINANCIAL, INVESTMENT & LEGALFarm Bureau InsuranceButler SnowRoss & YergerBancorpSouthMolpus Woodlands GroupGrantham PooleDeposit GuarantyHEALTHCARE, PUBLIC HEALTH & WELLNESSSt. Jude Children’s Research Hospital MD Anderson Cancer CenterCanopy Children’s Solutions Merit HealthNemours Children’s Health SystemPartnership for a Healthy MSMS State Department of HealthChildren’s Mercy HospitaldoTERRA Wellness AdvocatesHOME SERVICESTruGreenMerry MaidsTECHNOLOGY & ENGINEERINGAmbassador ControlsBomgar Remote ServicesSystemSourceMEDICAL Smith & NephewMedtronic UTILITIES & ENERGYEntergyRETAIL & ENTERTAINMENTWal-MartBlockbuster Harrah’s Worlds of Fun / Oceans of FunMissouri LotteryCONSUMER PACKAGED GOODSBruce FoodsDe BeukelaerWet n Wild CosmeticsZAPZYTZ-Line DesignsRESTAURANT & FOOD SERVICEMcAlister’s DeliThe Shed BBQNutrition SystemsThermo-KoolCAUSE MARKETINGMarch of DimesAmerican Heart AssociationMake-A-Wish FoundationTOURISM & HOSPITALITYHilton WorldwideElvis Presley Enterprises – GracelandCity of ClintonOUTDOOR & HUNTINGPrimos HuntingBushnell Trail CamerasGold Tip ArrowsBee Stinger StabilizersAGRICULTUREValent USATerra SeedAMVACMississippi ChemicalTRANSPORTATIONMississippi Dept of TransportationNorfolk SouthernSpecialties: Large and Small Group Brainstorm Training & Facilitation, Product & Service Innovation Development, Brand & Product Strategy, Marketing Campaign Development and Production, Social Media Strategy, Digital Marketing & Content Strategy, Presentation Assessment and Refinement, Presentation Skills Coaching, Concepting, Copywriting.
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Vp Of AccountsMad Genius Mar 2024 - PresentJackson, Mississippi, United StatesGuiding Mad Genius Account Service and Product Management teams to help our clients create disruptive brands their customers love. -
Brand ManagerVista Outdoor Inc. Jan 2023 - Mar 2024Jackson, Mississippi, United StatesOverseeing the development of winning Brand Strategy & Marketing Campaigns for 5 national outdoor brands. -
Founding Partner - Brand Strategist/CopywriterThe Hive - A Branding Agency Sep 2021 - Dec 2023Jackson, Mississippi, United StatesTime for your B2B or B2C brand to think strategic & spend smart? The Hive Branding Agency is here. Brand Strategy, Digital Marketing, SEO, Video Marketing & more. We're a dedicated team of on-demand expert strategists and top creatives that come together to help you take the right next step, at every step. We don’t have payroll, so our experts earn their keep by helping you grow with smart solutions you need, not services we have to sell to keep our doors open. Because, well…being virtual, we don’t really have a door.
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Brand Innovator & Content StrategistWarpspeed Brand Innovation Oct 2019 - Dec 2023United States -
Senior Manager, Brand ManagementVista Outdoor Inc. May 2016 - Aug 2019Flora, MsResponsibilities for leading Brand strategy, Digital Marketing and Media Planning for Primos Hunting, Bushnell Trail Cameras, Goldtip Arrows and B Stinger Stabilizers included:• Driving & facilitating brainstorms for new product innovations and launch strategies with Product Development, Sales, Marketing and Design teams. • Designing and executing market strategies and tactics to meet organizational goals. • Executing tactics that leverage brand strategies to protect, grow & improve brand positions. • Leading development of packaging, television, print, digital/social advertising, and PR with internal marketing team and agencies.• Managing Social Media tactics to optimize Customer engagement with each brand.• Partnering with shared resources to plan media buys, test product and advertising strategies, plan trade and consumer show brand plans.• Collaborating with Television and Video Department to integrate product, make instructional / educational videos for web and retail partners.
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Svp / Executive Creative DirectorMad Genius Jun 2008 - May 2016Managed multidisciplinary creative staff developing fully integrated marketing campaigns, led client/agency product development brainstorms, co-led new business development and presentations. Disciplines and services included: * Branding * Advertising * Public Relations * Design * Media * Interactive/Web * Film * Video * Editing * Animation * Special Effects
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Co-FounderNew Hope Gear Feb 2011 - May 2015Jackson, Mississippi AreaNew Hope Gear collects new and used soccer gear for youth around the world in an effort to spread a message of faith, hope, and encouragement through positive role models and the game of soccer. http://www.newhopegear.com/
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Manager, Creative ServicesHilton Worldwide Dec 2007 - May 2008I led a talented team of Information Architects, Web Designers and Code Writers in the development and execution of branded promotions and tools for online users of the Hilton Family of Brands, including Hilton Hotels, Hampton Inn, Homewood Suites, Embassy Suites Conrad Hotels & Resorts, and Waldorf Astoria Hotels. -
Group Creative DirectorArcher Malmo May 2004 - Nov 2007Responsible for the growth of talent and teamwork of an interdisciplinary staff of 30+ focused on the development of fresh brand strategies and multi-media marketing executions. -
Svp/Creative DirectorMaris, West & Baker Apr 1995 - Apr 2004Helped lead agency in its mission to expand profitability, portfolio development, new business and new media capabilities. -
Senior WriterBernstein-Rein Advertising May 1990 - Apr 1995I began my career as a cub Copywriter at Bernstein Rein in Kansas City and was fortunate enough to gain quick lessons from several of Kansas City ad industry legends. My work in campaign strategy, campaign development, presentation development and copywriting ran the gamut of industries from retail, TV-heavy clients like Wal-Mart to entertainment brands like Blockbuster, with assignments for McDonald's and Worlds of Fun and Oceans of Fun amusement parks mixed in.
Eric Hughes Education Details
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Journalism
Frequently Asked Questions about Eric Hughes
What company does Eric Hughes work for?
Eric Hughes works for Mad Genius
What is Eric Hughes's role at the current company?
Eric Hughes's current role is Accounts Leader & Brand Strategist.
What schools did Eric Hughes attend?
Eric Hughes attended The University Of Kansas.
Who are Eric Hughes's colleagues?
Eric Hughes's colleagues are Karl Allen, Anna Denette, Shariff Alazis, Pete Katsaboulas, Mansule Ismail, Katie Tully, Matt Daniels.
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Eric Hughes
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Eric Hughes
Greater Seattle Area1eureka.ai -
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Eric Hughes
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