Eric Hughes
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Eric Hughes Email & Phone Number

Accounts Leader & Brand Strategist at Mad Genius
Location: Ridgeland, Mississippi, United States 11 work roles 1 school
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Current company
Role
Accounts Leader & Brand Strategist
Location
Ridgeland, Mississippi, United States
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Eric Hughes is listed as Accounts Leader & Brand Strategist at Mad Genius, a company with 34 employees, based in Ridgeland, Mississippi, United States. AeroLeads shows a matched LinkedIn profile for Eric Hughes.

Eric Hughes previously worked as VP of Accounts at Mad Genius and Brand Manager at Vista Outdoor Inc.. Eric Hughes holds Bs, Journalism from The University Of Kansas.

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Mad Genius

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Profile bio

About Eric Hughes

Over 25 years of experience in developing winning brand strategies, product & service brainstorm breakthroughs, and fresh marketing campaigns with compelling digital content. My industry experience spans Retail, Financial, Technology, Healthcare Entertainment, Consumer Packaged Goods, Outdoor, Tourism, Hospitality, Agriculture, and more with clients including: FINANCIAL, INVESTMENT & LEGALFarm Bureau InsuranceButler SnowRoss & YergerBancorpSouthMolpus Woodlands GroupGrantham PooleDeposit GuarantyHEALTHCARE, PUBLIC HEALTH & WELLNESSSt. Jude Children’s Research Hospital MD Anderson Cancer CenterCanopy Children’s Solutions Merit HealthNemours Children’s Health SystemPartnership for a Healthy MSMS State Department of HealthChildren’s Mercy HospitaldoTERRA Wellness AdvocatesHOME SERVICESTruGreenMerry MaidsTECHNOLOGY & ENGINEERINGAmbassador ControlsBomgar Remote ServicesSystemSourceMEDICAL Smith & NephewMedtronic UTILITIES & ENERGYEntergyRETAIL & ENTERTAINMENTWal-MartBlockbuster Harrah’s Worlds of Fun / Oceans of FunMissouri LotteryCONSUMER PACKAGED GOODSBruce FoodsDe BeukelaerWet n Wild CosmeticsZAPZYTZ-Line DesignsRESTAURANT & FOOD SERVICEMcAlister’s DeliThe Shed BBQNutrition SystemsThermo-KoolCAUSE MARKETINGMarch of DimesAmerican Heart AssociationMake-A-Wish FoundationTOURISM & HOSPITALITYHilton WorldwideElvis Presley Enterprises – GracelandCity of ClintonOUTDOOR & HUNTINGPrimos HuntingBushnell Trail CamerasGold Tip ArrowsBee Stinger StabilizersAGRICULTUREValent USATerra SeedAMVACMississippi ChemicalTRANSPORTATIONMississippi Dept of TransportationNorfolk SouthernSpecialties: Large and Small Group Brainstorm Training & Facilitation, Product & Service Innovation Development, Brand & Product Strategy, Marketing Campaign Development and Production, Social Media Strategy, Digital Marketing & Content Strategy, Presentation Assessment and Refinement, Presentation Skills Coaching, Concepting, Copywriting.

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Eric Hughes's current company

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Mad Genius
Mad Genius
Accounts Leader & Brand Strategist
ridgeland, mississippi, united states
Website
Employees
34
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11 roles

Eric Hughes work experience

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Vp Of Accounts

Current

Jackson, Mississippi, United States

Guiding Mad Genius Account Service and Product Management teams to help our clients create disruptive brands their customers love.

Mar 2024 - Present

Brand Manager

Jackson, Mississippi, United States

Overseeing the development of winning Brand Strategy & Marketing Campaigns for 5 national outdoor brands.

Jan 2023 - Mar 2024

Founding Partner - Brand Strategist/Copywriter

The Hive - A Branding Agency

Jackson, Mississippi, United States

Time for your B2B or B2C brand to think strategic & spend smart? The Hive Branding Agency is here. Brand Strategy, Digital Marketing, SEO, Video Marketing & more. We're a dedicated team of on-demand expert strategists and top creatives that come together to help you take the right next step, at every step. We don’t have payroll, so our experts earn their.

Sep 2021 - Dec 2023

Senior Manager, Brand Management

Flora, MS

  • Responsibilities for leading Brand strategy, Digital Marketing and Media Planning for Primos Hunting, Bushnell Trail Cameras, Goldtip Arrows and B Stinger Stabilizers included:
  • Driving & facilitating brainstorms for new product innovations and launch strategies with Product Development, Sales, Marketing and Design teams.
  • Designing and executing market strategies and tactics to meet organizational goals.
  • Executing tactics that leverage brand strategies to protect, grow & improve brand positions.
  • Leading development of packaging, television, print, digital/social advertising, and PR with internal marketing team and agencies.
  • Managing Social Media tactics to optimize Customer engagement with each brand.
May 2016 - Aug 2019

Svp / Executive Creative Director

Managed multidisciplinary creative staff developing fully integrated marketing campaigns, led client/agency product development brainstorms, co-led new business development and presentations. Disciplines and services included: * Branding * Advertising * Public Relations * Design * Media * Interactive/Web * Film * Video * Editing * Animation * Special Effects

Jun 2008 - May 2016

Co-Founder

New Hope Gear

Jackson, Mississippi Area

New Hope Gear collects new and used soccer gear for youth around the world in an effort to spread a message of faith, hope, and encouragement through positive role models and the game of soccer. http://www.newhopegear.com/

Feb 2011 - May 2015

Manager, Creative Services

I led a talented team of Information Architects, Web Designers and Code Writers in the development and execution of branded promotions and tools for online users of the Hilton Family of Brands, including Hilton Hotels, Hampton Inn, Homewood Suites, Embassy Suites Conrad Hotels & Resorts, and Waldorf Astoria Hotels.

Dec 2007 - May 2008

Group Creative Director

Responsible for the growth of talent and teamwork of an interdisciplinary staff of 30+ focused on the development of fresh brand strategies and multi-media marketing executions.

May 2004 - Nov 2007

Svp/Creative Director

Helped lead agency in its mission to expand profitability, portfolio development, new business and new media capabilities.

Apr 1995 - Apr 2004

Senior Writer

I began my career as a cub Copywriter at Bernstein Rein in Kansas City and was fortunate enough to gain quick lessons from several of Kansas City ad industry legends. My work in campaign strategy, campaign development, presentation development and copywriting ran the gamut of industries from retail, TV-heavy clients like Wal-Mart to entertainment brands.

May 1990 - Apr 1995
Team & coworkers

Colleagues at Mad Genius

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1 education record

Eric Hughes education

FAQ

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What company does Eric Hughes work for?

Eric Hughes works for Mad Genius.

What is Eric Hughes's role at Mad Genius?

Eric Hughes is listed as Accounts Leader & Brand Strategist at Mad Genius.

Where is Eric Hughes based?

Eric Hughes is based in Ridgeland, Mississippi, United States while working with Mad Genius.

What companies has Eric Hughes worked for?

Eric Hughes has worked for Mad Genius, Vista Outdoor Inc., The Hive - A Branding Agency, Warpspeed Brand Innovation, and New Hope Gear.

Who are Eric Hughes's colleagues at Mad Genius?

Eric Hughes's colleagues at Mad Genius include Monte Kraus, Kyle Qualls, Joe Smiley, James Ninness, and Pete Katsaboulas.

How can I contact Eric Hughes?

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What schools did Eric Hughes attend?

Eric Hughes holds Bs, Journalism from The University Of Kansas.

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