I'm a car enthusiast who also loves play videogames with his friends. My grandfather was a SEAT testdriver and instilled me passion for cars. I've studied a Marketing and Social Media degree at UPF for 4 years involving multiple car companies projects and that was when I discovered more about digital marketing and its future possibilities.During my last year at university, I was hired by a small and humble marketing agency that did not have a lot of resources but taught me all my SEO/SEM knowledge starting from the basics by manual work. After half and a year I was hired by the biggest scrapyard company of my country with an objective: increase revenues without enough investment (no tools, no people). A content SEO strategy was one of my success keys, reaching a 35% organic traffic increase during COVID year, 52% overall increase of leds on specific target cities and been #1 on many studied keywords. As a self-thought person, I decided to study HTML, CSS and JavaScript to improve my job here but also keeping in mind that I will move to Big Data Analytics in short term. After almost 5 years of experience in SEO and SEM, I realised that I don't like both social media and SEM in the same way as I like working on SEO. SEO and Big Data Analytics are my way to go.