Eric Dodds Email & Phone Number

South Carolina, United States

San Francisco, California, US

I am responsible for helping shape our product strategy and ensuring we run a high-functioning, efficient product development process.

San Francisco, California, US

I'm responsible for developing our core market positioning, differentiators and messaging and infusing those fundamentals into everything our go-to-market teams create.

San Francisco, California, US

I'm responsible for delivering marketing generated pipeline. My work has focused on leading large-scale SEO and content marketing efforts, building a paid acquisition channel and optimizing conversion rates throughout the funnel. As my team knows well, I'm passionate about data, attribution, kanban and our company culture. One of the best parts of my job.

San Francisco, US

I have co-hosted The Data Stack Show podcast since 2021. We have hosted almost 200 guests, spanning the spectrum from enterprise practitioners to data tech founders. If you listen to the show you'll get insights from the data people behind Intuit, Netflix, Airbnb, Apache Iceberg, Apache Arrow, Dagster, Hex and more.

Charlotte, NC, US

I founded Yield Group and ran it for almost 3 years. The company is successful and still active, helping mid-market companies use strategy, data and technology to go to market.

Greenville, South Carolina, US

I was the President of OffSite, an ad-tech platform that allowed site owners to drive additional revenue by monetizing their retargeting audiences. Our platform provided the most targeted display advertising on the web.

US

I helped start The Iron Yard in 2012, when it was still an early-stage software accelerator program in the TechStars network. In the first year, I cut my teeth on the world of startups and venture capital as I recruited companies, hosted mentors and helped make investments in early-stage companies around the country. As our portfolio grew in the southeast.

Los Angeles, California, US

• Role OverviewIn partnership with another team member, I was tasked with managing the Liquid Wrench brand’s 2012 marketing plan and budget. The company’s goal included increasing brand relevance in the DIY market and.
• I was responsible for executing all elements of Liquid Wrench’s 2012 marketing plan. The strategy focused on creating content as a foundation to give the brand more relevance in the DIY (do it yourself) market, coupled.
• Website development and launch
• Management and optimization of online ad campaign ($100K+ budget)
• Content strategy, creation, editing, and publishing, including social media activity
• Production of humorous, educational product videos

Los Angeles, California, US

• Role OverviewIn addition to other responsibilities, I served on the business development and speaking team at Brains on Fire. Specifically, I answered inbound calls from companies interested in working with us, helping.
• I served as the initial point of contact for all new business phone calls, vetted clients for both project and budget fit, and played a role in securing business from several national brands
• I led a team that developed a formal internship program. Personally, I wrote job descriptions and determined skill criteria, managed announcement and promotion of the positions, and interviewed and hired applicants.
• The Brains on Fire blog is a new business tool, converting avid readers into clients over time. I wrote over 160 articles for the blog over a 3 year period (1 per week)
• I spoke around the country about community management, digital shifts in marketing, word of mouth and brand advocacy at places like the Word of Mouth Marketing Association, American Advertising Federation, MIMA and.
• Helped secure large, national-level clients (Anytime Fitness, Liquid Wrench)

Los Angeles, California, US

• Role OverviewI had the chance to work with the Colonial Williamsburg Foundation to accomplish several goals, including increased engagement with customers and potential customers, improving the customer experience for.
• Conducted primary research to gain a firsthand understanding of the customer experience and incorporated those learnings into our strategy
• Worked with the Colonial Williamsburg digital marketing team to develop a comprehensive Facebook strategy
• Worked with client customer service department to build new systems for managing important guest notifications in real time on Facebook and Twitter (trip planning questions, on-site visitor complaints, weather.
• Helped plan product testing by using social media to identify customers who could help pilot new programs
• I worked with Colonial Williamsburg’s content team to build an editorial calendar and increase engagement online through content***Results

Los Angeles, California, US

• Role OverviewIn 2010 I had the privilege of working directly with John Grisham’s publisher on the launch of The Confession. Double Day was interested in a book launch that focused heavily on both social media and.
• Successful sales strategies don’t last forever. Said another way, even though John Grisham was producing the same, high-quality work, the landscape of book purchasing and sales had changed significantly and required a.
• I also learned the power of working with a passionate customer base developed over years of time. Word of mouth is hard to harness and track, but can be very powerful.
• I cut my teeth on developing custom tools for social media.***Responsibilities and Skills
• I developed and executed a strategy designed to identify top John Grisham fans/influencers and work with them to lead events designed to generate word of mouth and awareness about the book.
• Worked with a third party developer to design and implement a custom contest application on Facebook

Los Angeles, California, US

• Role OverviewIn 2008, Best Buy piloted a handful of musical instruments stores inside of their existing retail locations. The program was successful and the leaders of the pilot began to scale from 5 to 100 stores.
• Managed production and launch of the largest website built on the BuddyPress community software platform (a WordPress tool)
• Managed Mi11 online community of both Best Buy employees and customers, including content collection and publishing, forum moderation and contests
• Managed and produced / curated content across all social media properties
• Managed production, packaging, and delivery of all offline collateral (print material, t-shirts, guitar pics, etc.)
• Panned, organized, and documented a national tour of concerts, gatherings, and guitar giveaways, including an active partnership Gibson/Epiphone for sponsorship and product giveaways***Results

Los Angeles, California, US

• Role OverviewWhen I studied marketing in college, I had a particular interest in consumer behavior, which I followed to the doorstep of marketing research. I joined Brains on Fire as a Research Specialist, working.
• Fiskars
• Best Buy
• Jason’s Deli
• Bon Secours Hospital SystemFor qualitative research collection I wrote questionnaires, detailed criteria for participants, conducted group sessions, and processed the resulting data. On the nerdier side of things, I.

Cumulatively, I taught over 1000 kids how to wakeboard. I was also responsible for training employees participating in wakeboard instruction and helped develop operational strategy for the camp.

I was responsible for identifying and researching new business opportunities and the logistics of their implementation.

Bs, Marketing

Education record