Implement account setup, user settings and homepages, customization, data administration, analytics and user training Create custom dashboards and reports for Executive Leadership Team, including sales team performance, conversions by lead source, sales forecasting, customer service tickets and compliance paperworkDesign custom modules for Director of Sales to track progress of strategic partnership integrationsDevelop custom module for Accounting Department to track… Show more Implement account setup, user settings and homepages, customization, data administration, analytics and user training Create custom dashboards and reports for Executive Leadership Team, including sales team performance, conversions by lead source, sales forecasting, customer service tickets and compliance paperworkDesign custom modules for Director of Sales to track progress of strategic partnership integrationsDevelop custom module for Accounting Department to track payment activity and notify delinquent customer accountsCreate custom automation and workflow rules to improve client communication and sales team follow throughInstall and manage app extensions including LinkedIn Sales Navigator, GoTo Meeting and ZipCountOversee all aspects of company’s email marketing strategy using marketing automation toolsDraft newsletters, pre/post trade show touchpoints, client updates and new product launchesShare email campaign metrics, including reach, open rates, device usage, social stats, timelines and demographics Show less

Accountable for executing a dynamic multi-channel marketing strategy incorporating a complete menu of ticket sales, fundraising and additional revenue generating opportunitiesCultivate strategic partnerships with several diverse affinity groups within Colorado Springs and surrounding areasProvide high level reporting including sales performance, property expense and revenue analysis to IMG HeadquartersResponsible for department sales goal setting, forecasting, budget… Show more Accountable for executing a dynamic multi-channel marketing strategy incorporating a complete menu of ticket sales, fundraising and additional revenue generating opportunitiesCultivate strategic partnerships with several diverse affinity groups within Colorado Springs and surrounding areasProvide high level reporting including sales performance, property expense and revenue analysis to IMG HeadquartersResponsible for department sales goal setting, forecasting, budget allocation and cost saving strategiesAct as departmental liaison between Academy Leadership and IMG Headquarters Facilitate hiring, coaching, and performance evaluation of Account ExecutivesEstablished innovative outbound sales culture that resulted in $300k in new revenue in first 90 days on propertyProperty Awards and RecognitionTop Selling General Manager national award recipient (2014) 15,000 Group Ticket Club property award recipient and 5,000+ Group Sales Club award recipient (2014 Football) Mentor sales team ranked 1st nationally in total quantity group tickets sold (2014 Football)Fostered sales team that led western region in highest number of group tickets sold (2013 Men’s Basketball) Show less

Accountable for executing a dynamic multi-channel marketing strategy surpassing $2.5 million in annual fundraising and sales revenue in 2013Developed and implemented our Athletics Ticketing Mobile Marketing Strategic Campaign including design, launch and measurement contributing $50k of new sales revenue in 2013 Responsible for digital marketing efforts including, email, social media, E-CRM, website efficiency, web analytics, mobile marketingResponsible for third party… Show more Accountable for executing a dynamic multi-channel marketing strategy surpassing $2.5 million in annual fundraising and sales revenue in 2013Developed and implemented our Athletics Ticketing Mobile Marketing Strategic Campaign including design, launch and measurement contributing $50k of new sales revenue in 2013 Responsible for digital marketing efforts including, email, social media, E-CRM, website efficiency, web analytics, mobile marketingResponsible for third party vendor identification, selection, fulfillment and review Developed and implemented our inaugural FanForum teleconference event with new Head Hockey Coach, Jim MontgomeryProvide monthly sales reports and analytics dashboard to Sr. Associate Athletic Director/CFO Administered our 2012 Qualtrics online survey including the design, delivery, measurement and reporting to Senior Athletics AdministrationRedesigned our PacMail templates to create a targeted email newsletter to emphasize our branding and maximize customer engagementResponsible for hiring, training, scheduling, and evaluating the performance of 12 team membersResponsible for budget development, allocations and cost saving strategies Show less

Built professional relationships with high profile accounts to ensure client satisfaction and expand the KSE portfolioSupervised product sales and service with contract terms up to 4 years in length and accrued over $500,000 in new revenue annually Maintained Ticket License Agreements and Amendments for our premium clientele to ensure all accounts are up to date and in compliance with KSE terms and conditions Worked as the point of contact, in coordination with the… Show more Built professional relationships with high profile accounts to ensure client satisfaction and expand the KSE portfolioSupervised product sales and service with contract terms up to 4 years in length and accrued over $500,000 in new revenue annually Maintained Ticket License Agreements and Amendments for our premium clientele to ensure all accounts are up to date and in compliance with KSE terms and conditions Worked as the point of contact, in coordination with the Pepsi Center Management Team, to ensure successfully hosted eventsDesigned monthly newsletter for premium clients that included upcoming events and key datesDeveloped a Concert and Event Announcement E-Mail Program, a web based service exclusively available to premium account clienteleAccountable for database maintenance and program upgrades Show less