Business Intelligence Lead
CurrentAs Business Intelligence Lead, I am tasked with improving the data maturity of the company across all the products. I work to create an inter-departmental understanding of the data available to facilitate performance growth for each source of traffic and revenue. This includes making the data accessible and understandable through simplified reporting, intuitive dashboards and visualizations, and requires skills that include tracking optimization and data pipelines. In simple terms, this role is designed to make data utilization a part of the company DNA.