Co-Founder, President, Brand Director
Jackwest
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Eric Groff Email & Phone Number
Co-Founder, President, Brand Director
at
Jackwest
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✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Jackwest
Role
Co-Founder, President, Brand Director
Location
Portland, Oregon, United States
Who is Eric Groff? Overview
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Quick answer
Eric Groff is listed as Co-Founder, President, Brand Director at Jackwest, based in Portland, Oregon, United States. AeroLeads shows a matched LinkedIn profile for Eric Groff.
Eric Groff previously worked as Founder / Partner / Owner at Jackwest and Founder / Owner at Rose City Creators. Eric Groff holds Bachelor Of Communication Arts - Ba, Advertising from California Lutheran University.
Profile bio
About Eric Groff
My name is Eric Groff and I am a sport and consumer obsessed professional who is passionate about connecting authentically to athletic and outdoor product culture. I am seeking a role within a future-forward brand that prioritizes team collaboration, innovative problem solving, and genuinely connects with their consumer communities. My superpower is identifying market opportunities within brand, product, and consumer silos to successfully fill product gaps in the marketplace. Building trusting relationships and encouraging collaboration with internal and external partners is how I lead and optimize the success of the brand. Finally, I am at my best as a leader when using my career experience to support others in meeting their professional and personal goals.
Current workplace
Eric Groff's current company
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Jackwest
10 roles · 37 years
Eric Groff work experience
A career timeline built from the work history available for this profile.
Founder / Partner / Owner
Current
Jackwest
Feel good. Look good. Leisure good. Jackwest is making a sport of your leisure time by creating the best feeling sandals through running shoe insight. Using the very same design principles as performance running shoes, Jackwest provides incredible support, cushion and comfort that will convince you to never take them off your feet. This is The Sport of.
Jun 2019 - Present
Founder / Owner
Current
Rose City Creators
*Athletic and Outdoor Industry consultation - leveraging 20+ years of brand, product & sales expertise, all from globally recognized brands. *Areas of expertise - Product creation leadershipLine architecture Merchandising strategyGo-to-Market strategyUS & International salesBrand marketing Business Development Account management Market conditions and.
Jul 2017 - Present
Senior Manager International Footwear Sales
*Directed international footwear merchandising for Columbia Sportswear distributors LAAP & EMEA.*Contributed towards Columbia Sportswear top line footwear revenue from $322m to $511m.*Delivered region specific Columbia, Sorel and Montrail branded footwear strategies within merchandising, assortment planning and GTM. *Seasonal collaboration with global.
Jul 2012 - Sep 2016
Senior Footwear Product Line Manager
*Senior Footwear Product Line Manager for Trail, Water and Casual categories.*Created and briefed groundbreaking Drainmaker collection within the Water category, inspired by consumer preference for running shoe design & comfort.*Contributed towards Columbia Sportswear global top line footwear revenue from $214m to $359m.*Responsible for seasonal strategies.
2009 - Jul 2012
National Sales And Product Manager - Bags, Packs, Accessories
*Global product line management and US sales management for Bags, Packs & Accessories.*Launched start up category of bag, pack and accessories (socks) to global markets.*Directed product creation, merchandising, GTM and US sales strategies.
2008 - Oct 2009
National Softgoods Manager
*Softgoods management of Salomon North America apparel, footwear and accessories categories.*Organized seasonal merchandising, assortment and GTM strategies. *Developed ski resort uniform programs - Aspen Ski Company, Mt. Hood Meadows*Supported North America sales & operations
2006 - 2008
~2 yrs
Footwear Product Line Manager - Outdoor
*Global Product Line Manager for Hiking, Trail and Water categories.*Responsible for product creation, briefing, merchandise and assortment planning, pricing and GTM strategies.
1999 - 2006
~7 yrs
Regional Merchandiser / Technical Representative
*Regional Summit Shop (shop-in-shop) merchandiser and technical product trainer.*Managed Northwest territory (Alaska, Washington, Oregon, Idaho, Montana), providing in-store visual merchandising and sell-thru strategies.*Supported regional sales agency representatives in sell-in appointments.
1997 - 1999
~2 yrs
Mens Footwear Buyer
*Niketown and Nike Factory store footwear buyer.*Managed all footwear category seasonal buying, assortments, pricing and markdown strategies.
1989 - 1997
~8 yrs
1 education record
Eric Groff education
FAQ
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Quick answers generated from the profile data available on this page.
What company does Eric Groff work for?
Eric Groff works for Jackwest.
What is Eric Groff's role at Jackwest?
Eric Groff is listed as Co-Founder, President, Brand Director at Jackwest.
Where is Eric Groff based?
Eric Groff is based in Portland, Oregon, United States while working with Jackwest.
What companies has Eric Groff worked for?
Eric Groff has worked for Jackwest, Rose City Creators, Columbia Sportswear, Keen, and Salomon.
How can I contact Eric Groff?
You can use AeroLeads to view verified contact signals for Eric Groff at Jackwest, including work email, phone, and LinkedIn data when available.
What schools did Eric Groff attend?
Eric Groff holds Bachelor Of Communication Arts - Ba, Advertising from California Lutheran University.
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