Eric Groff Email & Phone Number

Sales and Marketing Executive Sales and marketing leader with more than 25 years of experience in diversified selling environments with a focus on the consumer package goods and the CE markets. Proven ability to effectively develop and translate company strategy into bottom line performance to drive revenues and profit. Coupled with excellent leadership, communication and presentation skills, resulting in sustained growth and earnings. Key strengths include team management, sales analysis, development of market strategy, new product launches, forecasting and budgeting, plus the ability to close complex sales opportunitiesSpecialties: Account Management, Marketing, Sales, Sales Channel, Sales Force Management, Sales Strategy, New Product Launch, U.S. Big Box Retail, E-Commerce, P&L Management, Distribution, North America Retail, In-Direct Sales Teams

Listed skills include Sales Management, Marketing Strategy, Competitive Analysis, Direct Sales, and 29 others.

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  National Sales Manager

  Optronics International Llc

  Jun 2023 - Present - Tulsa, Oklahoma, United States

  Consumer Packaged Goods (CPG) - Oversee and run all US retail sales. Key segments, Big Box, Automotive, RV, Marine, Sporting Goods, Farm & Fleet, & Home & Hardware, Farm & Fleet. Key customers: O'Reilly Auto Parts, Advance Auto Parts, NAPA/Balkamp, Mid-States, Canadian Tire, Camping World, Land & Sea, Academy Sports, & Bass Pro Shop.