Erick Bauer, Mba

Erick Bauer, Mba Email and Phone Number

Communications Leader | Brand Builder | Educator @ Meridian Credit Union
toronto, ontario, canada
Erick Bauer, Mba's Location
Greater Toronto Area, Canada, Canada
Erick Bauer, Mba's Contact Details

Erick Bauer, Mba work email

Erick Bauer, Mba personal email

n/a

Erick Bauer, Mba phone numbers

About Erick Bauer, Mba

A strategic senior leader, educator, and entrepreneur with 15 years of experience managing complex global marketing and communications programs in fast-paced agency, corporate, and non-profit environments. He has led award-winning communications programs for some of the world’s largest brands, including Google, Nike, Coca-Cola, Samsung, BMO, Molson Coors, Wal-Mart, UPS and Pepsi. He has deep expertise in all facets of public relations, corporate communications, branding, digital/social media, corporate reputation, issues management, thought leadership, and executive profiling.Erick is also passionate about developing the next generation of communications professionals. As a post-graduate instructor, he has been able to mentor and support young professionals, while at the same time supporting students who are committed to starting their careers in business, marketing, and communications.He holds an undergraduate degree from York University and an MBA from Wilfrid Laurier University. When he’s not working, you can find Erick relaxing on the dock at the family cottage or chauffeuring his two young children to a hockey rink. He currently resides in Toronto, Canada.

Erick Bauer, Mba's Current Company Details
Meridian Credit Union

Meridian Credit Union

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Communications Leader | Brand Builder | Educator
toronto, ontario, canada
Website:
meridiancu.ca
Employees:
1505
Erick Bauer, Mba Work Experience Details
  • Meridian Credit Union
    Head Of External Relations
    Meridian Credit Union Nov 2023 - Present
    Greater Toronto Area, Canada
    Responsible for overseeing external communications, media relations, stakeholder engagement, and executive thought leadership efforts for Meridian.Lead external communications team. Oversee stakeholder outreach efforts and provide executive communications strategy and counsel to Meridian’s CEO, Chief Marketing and Digital Officer, and other key members of the executive leadership team. Work in collaboration with internal departments to develop and execute strategies and tactics that resonate with Meridian’s external stakeholders and deliver a clear, consistent brand narrative.
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  • York University
    Post-Graduate Course Developer & Instructor
    York University Dec 2018 - Present
    Toronto, Canada Area
    Work collaboratively with York University faculty to develop the post-graduate public relations program: an innovative continuing education program designed to launch the careers of recent degree graduates in the field of PR. Provide strategic insight and curriculum guidance to ensure industry best practices, relevance of learning outcomes, and successful launch of the program. As an adjunct faculty member, responsible for leading the delivery of several classes in the post-graduate public relations program and the post-graduate program in digital marketing.
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  • Sheridan College
    Post-Graduate Instructor
    Sheridan College Jun 2023 - Present
    Toronto, Canada
    Responsible for the delivery of key courses in the post-graduate public relations and corporate communications program.
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  • The Bauer Group
    Founder And Principal
    The Bauer Group Mar 2014 - Present
    Toronto, Canada
    The Bauer Group offers a comprehensive suite of communications and public relations consulting services led by seasoned senior-level counsel.
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  • Yorkville University
    Post-Graduate Adjunct Faculty
    Yorkville University Jun 2023 - Nov 2024
    Toronto, Canada
    Responsible for the delivery of key courses in the post-graduate program in project management.
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  • Centennial College
    Post-Graduate Instructor
    Centennial College Mar 2023 - Feb 2024
    Responsible for the delivery of key courses in the post-graduate public relations and corporate communications program in the School of Communications, Media, Arts and Design.
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  • Circana
    Global Director Of Public Relations And Communications
    Circana Nov 2022 - Oct 2023
    Toronto, Canada Area
    Responsible for leading communications and public relations efforts in key global regions, including the U.S., Canada, and South America. Work with cross-functional teams across several key lines of business to develop strategies and tactics that position Circana as the world’s leading advisor on the complexities of consumer behavior. Work collaboratively with a team of communications professionals to leverage real-time visibility into consumers and markets to provide strategic public relations support that drives awareness for Circana’s people and products.
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  • The Npd Group
    Director Of Global Public Relations
    The Npd Group Dec 2017 - Nov 2022
    Toronto, Canada Area
    Responsible for leading The NPD Group's marketing communications, corporate communications and public relations efforts in key global markets including the US, Canada, APAC, and Latin America. Develop and implement corporate communications strategy and tactics for global business practices. Manage agency partnerships, as well as media and stakeholder relationships. Work collaboratively with practice leadership to support business objectives through strategic public relations, social media, and communications in an effort to contribute to profitable revenue growth and to generate awareness around The NPD Group and its proprietary consumer research and business solutions.
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  • The Npd Group
    National Director Of Public Relations - Canada And Latin America
    The Npd Group Jan 2017 - Dec 2017
    Toronto, Canada Area
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  • The Npd Group
    National Manager Of Public Relations - Canada
    The Npd Group Feb 2015 - Jan 2017
    Toronto, Canada Area
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  • Praxis
    Account Director
    Praxis Mar 2014 - Feb 2015
    Toronto, Canada Area
    Provide senior-level leadership to all client teams on a day to day basis. Develop and execute strategy and counsel on a number of different accounts. Manage day-to-day client deliverables and ensure all team members work together effectively to provide stellar program management for a number of national and international clients. Work on a variety of new business opportunities to generate revenue and grow agency bench-strength with new clients in new segments/industries.Clients included:• Pepsi• Doritos• Gatorade• Mountain Dew• Beam Suntory • The Macallan• E. & J. Gallo Winery
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  • Apex Public Relations
    Senior Consultant
    Apex Public Relations Mar 2009 - Feb 2014
    Toronto, Canada Area
    Responsible for the development and execution of client strategy and senior level client counsel. Manage day-to-day client activity among team members and play a lead role in programs for a number of national and international clients. Worked both independently and as part of a team to ensure programs are executed on time and on budget. Clients included:• Samsung• Nike• Forzani Group Ltd. (FGL)• Molson Coors• BMO Bank of Montreal• Coca-Cola• Google• Wal-Mart• UPS
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Erick Bauer, Mba Skills

Writing Media Relations Social Media Digital Media Public Relations Public Speaking Social Media Marketing Proposal Writing Strategic Planning Marketing Strategy Strategy Development Strategic Communications Community Outreach Nonprofits Strategy New Media Policy Corporate Communications Program Management Research Project Management Social Networking Fundraising Integrated Marketing Marketing Marketing Communications Event Management Crisis Communications Press Releases Speech Writing Community Development Copywriting Editing Communications Planning Volunteer Management Brand Development Reputation Management Digital Marketing Online Marketing Corporate Social Responsibility Digital Strategy Nonprofit Organizations

Erick Bauer, Mba Education Details

Frequently Asked Questions about Erick Bauer, Mba

What company does Erick Bauer, Mba work for?

Erick Bauer, Mba works for Meridian Credit Union

What is Erick Bauer, Mba's role at the current company?

Erick Bauer, Mba's current role is Communications Leader | Brand Builder | Educator.

What is Erick Bauer, Mba's email address?

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What is Erick Bauer, Mba's direct phone number?

Erick Bauer, Mba's direct phone number is +141658*****

What schools did Erick Bauer, Mba attend?

Erick Bauer, Mba attended Wilfrid Laurier University, Ryerson Mba, Centennial College, York University, Centennial College.

What are some of Erick Bauer, Mba's interests?

Erick Bauer, Mba has interest in Health.

What skills is Erick Bauer, Mba known for?

Erick Bauer, Mba has skills like Writing, Media Relations, Social Media, Digital Media, Public Relations, Public Speaking, Social Media Marketing, Proposal Writing, Strategic Planning, Marketing Strategy, Strategy Development, Strategic Communications.

Who are Erick Bauer, Mba's colleagues?

Erick Bauer, Mba's colleagues are Anisah J., Kathi Shropshire, Rizwan Awan, Colleen Monks, Mark Ostland, Colleen Burns, Yeliz Walker.

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