Eric Kidd Email & Phone Number

Santa Clara, California, Us

San Jose, Ca, Us

- Consistently outperformed quota while managing a book of more than 800 small-business (11-500 employee) accounts through solutions-oriented upselling.- Consistently ranked in the top 5 (of 175) for hitting weekly and quarterly KPIs.- Consistently among the first in the segment to sell Zoom's newest platform product offerings - Contact Center, Conversational AI, and Events.- Founding member of the segment's Content Council, which developed and optimized key sales messaging to be used by the sales team when reaching out to customers and prospects.- Developed mutually beneficial relationships with C-Suite and other key decision-makers and influencers.

Denver, Colorado, Us

- Implemented new sales processes alongside executive team, which led to a 45% increase in annual sales and a 60% increase in average contract rate.- Collaborated with the internal digital marketing team to develop strategic marketing initiatives and allocate quarterly marketing budgets.- Identified and developed new processes to create a seamless transition from new business to the project management team, facilitating more cost-effective, time-efficient projects.

Boulder, Colorado, Us

Guided C-level executives through the sales process, including initial outreach, RFI/RFP response, contract negotiations and new client kick-off. Developed and led capabilities and pitch presentations, custom-tailored to be relevant, insightful and educational to prospective clients. Worked alongside internal creative team to develop strategic pitch proposals. Procured and negotiated third-party vendor bids to optimize client value and incoming revenue.

Boulder, Colorado, Us

Led initial brand development efforts including competitive research, brand conceptual development, brand architecture, naming and tagline development. Created and implemented intricate brand operationalization strategies that detailed signature guest experiences and hiring/on-boarding tactics. Collaborated with hotel marketing teams to create, manage and optimize a diverse range awareness strategies and marketing tactics.Responsible for time and cost estimates, proposal development and budget management.

Responsible for marketing that brought in more than $3 million in sales and capital investments. Worked with executive team to refine business models and concepts. Led overhaul of brand strategy, including collateral development, website redesign and advertising campaigns. Spearheaded all marketing efforts, including print/digital advertising, email marketing and social media.

Fort Collins, Co, Us

Wrote Dollars & Sports, a weekly blog for the Northern Colorado Business Report that analyzed the complicated relationship between sports and business.

Fort Collins, Co, Us

Organization and maintenance of client database of over 20,000 local businesses and professionals. Promoted and built the Northern Colorado Business Report's digital offerings, including analyzing and implementing new revenue streams and developing digital strategies.

Fort Collins, Co, Us

Responsible for clients in the Restaurant and Retail industries, as well as for classified advertising sales and layout. Collaborated on event planning and execution with Director of Marketing, and with members of the editorial team to develop NCBR's initial social media strategy. Managed projects of varying lengths, ranging from client documents like Readership Surveys and Media Kits to large-scale Powerpoint Presentations for events.

Fort Collins, Co, Us

Comprehensive CRM and ad-tracking database management and migration from ACT to Magazine Manager, while simultaneously providing training to diverse staff at three separate locations. Facilitated needs of advertising sales staff. Responsible for classified advertising sales and weekly financial reporting. Created graphics and copy for various business documents.

Worked alongside President and Senior Account Executive to ensure that communications and public relations key performance indicators were being consistently executed. Advanced relationships with media members, produced story angles and pitched stories/ events.

Planned, organized and executed small to medium-sized events that educated business owners on topics such as: digital marketing strategy, social media, search engine optimization and blogging. Implemented digital advertising and event marketing tactics that boosted the geographical and industrial scope of client base.

Master Of Business Administration - Mba, Information Technology

B.A., Communications

Education record

Broadcast Journalism

Education record