Eric Lundberg Email & Phone Number

San Francisco, California, Us

At NerdWallet, we’re on a mission to provide clarity for all of life’s financial decisions. Every day, we help people find the right credit cards and mortgage rates, refinance their student loans, track their spending and so much more. We're proud to say that millions of people turn to Nerds for our objective advice, expert info, and helpful tools.

Mountain View, California, Us

Credit Sesame helps consumers achieve financial wellness by helping them manage and grow their credit and cash in one place for free. Since 2010, we’ve helped millions improve their financial health by offering the best tools possible to access, understand, use, and protect their credit so they can lead better lives. And now, Credit Sesame has married its deep understanding of personal credit with the latest in digital banking to help consumers manage their entire wallet in one place and establish a better path to financial wellness. We are a fast-growing, nimble startup, and we succeed only because of our amazing teammates and our strong, positive culture.

Boston, Ma, Us

Grow the UBER Eats program globally (US, LATAM, EMEA, APAC) by partnering with Websites/Apps/Businesses that can refer new customers and drivers and pay for the results each partnership achieves. • Strategy & Execution – Manage successful programs by developing effective strategies and tactical plans for achieving Uber’s goals and objectives. Prioritize tactics to align with Uber's goals and proactively adjust goals when their scope of work or agenda doesn’t align. Proactively manage project timelines, expectations, and deliverables to ensure seamless execution with optimal results. Ability to identify flags and inefficiencies to further optimize current and future campaigns.• Reporting & Analysis – Oversee account reporting and pacing and communicate performance and provide recommendations to Uber. Provide Uber with regular and ad hoc reporting, analyze data to find opportunities or trends and dig further to understand root causes and solutions. Analyze the performance of marketing campaigns and communicate results and recommendations for future campaigns based on data. Deliver end of month reports tailored to Uber's top priorities and provide presentations with the story clearly illustrated, supported by data driven insights while providing strategic program recommendations.• Team Leadership – Train and develop associates by leading their efforts with the goal to successfully execute effective marketing campaigns. Supervise associate activities with a strong focus on explaining the WHY, manage workloads and delegate tasks while ensuring successful and timely execution of deliverables. Deliver management coaching to associates in order to elevate and grow team capabilities.

Boston, Ma, Us

Boston, Ma, Us

Irving, Tx, Us

Provided results oriented product development and marketing. Responsible for developing and implementing marketing plans for new and existing products lines, competitive intelligence, media relations, advertising, corporate website, promotions, trade shows, product development processes, key product messaging and digital/affiliate marketing strategies.• Developed product positioning and messaging that differentiated our company in the market for our B2B and B2C products• Developed market segmentation for our B2B product to better align our company with the appropriate customers • Sales enablement – Developed and communicated the value proposition of these products to the sales team and developed the sales tools that support the selling process • Managed B2B and B2C product launches – I managed the launch of new products and managed the cross-functional implementation of the product launch plan• Demand generation – develop the strategy and managed the marketing programs that drive demand for our products• Developed a product/website promotional calendar for online business clients.• Worked to establish partnerships with affiliate marketers, lead generators, and other marketing partners.• Proposed new advertising taglines and collateral relative to new product functionality and enhancements.• Proposed new digital marketing ideas and tie-ins with internet products.• Performed website audits relative to user experience and usability.• Created pitch materials for new B2B clients for our Lending as a Service product (LaaS)• Worked with business development resources to create marketing collateral for trade-shows, magazines, and other publications• Managed our public relations firm and directed the creation of op-eds and press releases

Shelton, Connecticut, Us

Served as the business contact for International Partnerships. I was responsible for implementing marketing and promotional plans on a partner by partner basis, execution of new marketing campaigns, technical project management, and tracking/analyzing results of the implemented marketing plans to find potential opportunities for future campaigns.• Completed a re-engagement email marketing campaign and increased conversion rates from 3.77% to 49.79% in 2015. This represented approx. 13,000 reengaged members and 171,000 survey completes.• Increased member engagement with a “challenge” campaign and saw a 15.5% conversion rate for the targeted members.• Launched email-marketing campaigns across multiple partners and enrolled over 175,000 new members in 2015.• I served as the business contact for Research Now domestic and international partnerships, including many large international airlines and travel partners.• I managed many of our international accounts including our Portuguese and Spanish speaking partners.• Managed all email marketing campaigns for my partners and I was responsible for identifying any growth potential.• Increased member enrollment from 1.3% to 7.08% for one of my partners in a single email campaign.• I played a significant role in ensuring that Research Now is seen as a strategic investment area within a partners overall business plan.• Responsible for contract negotiations and consulting with legal counsel.• Responsible for working with many internal and external business departments including IT, Business Intelligence/Strategy, Legal, Project Management, and Marketing.• Responsible for conducting business meetings and presentations to many high levels of management across multiples departments.• Worked as a team with the IT department for management processes for all partnership campaigns.• Analyzed partnership revenues and ensure that all financials are accurate while serving as the point of contact for any billing disputes.

Shelton, Connecticut, Us

Provided world-class client service through managing client’s custom market research projects. I coordinated activities for custom market research projects, interacted directly with clients, and ensured all projects were successful from start to finish. As e-Rewards expanded into the Latin American market, I was responsible to running the Brazilian projects to help the company break into the Brazilian market.• Completed all project goals while maintaining the appropriate profit margins.• Worked with clients from different cultures including many of our Portuguese speaking clients. • Provided clients with the research data needed to make sound business decisions• Worked with many different business departments including Business Development, IT, and multiple levels of management. • Acted as a market research consultant to clients that were new to the industry

Uberlândia, Minas Gerais, Br

Completed an executive training program in one of Brazils largest privately held telecom companies where I worked in the areas of Portfolio Management (PMO), Marketing, Finance, Accounting, Sales, Product/Project Management, Strategic Planning, Product Development, and Executive Management.In each area, I was responsible for learing each of the different business processes of each department. I also assisted in any business operations that were needed. In the area of Product Marketing, I created a marketing campaign that was used to increase the youth market share of the company and was released by CTBC in 2011. I conducted bench marking research with American companies and combined with Brazilian market research in order to design specialized telecom plans.

Plano, Tx, Us

Responsible for having accurate general ledger balancing reports. Gained a better understanding of the banking industry as well as its inner workings. I was responsible for researching, editing and correcting any discrepancies found in financial reports.

B.A, Economics/International Business

Portuguese Language Course

Swedish Language Course