Eric Morgan is an ecommerce marketing professional with more than 15 years of experience in online marketing, SEO, paid advertising and lead generation. Eric has advanced experience helping boost Search Engine Rankings and website traffic for a wide variety of businesses. His strategic business plans encompass several SEO components, including link building, content generation and HTML structure. In fact, with Eric's expertise, many companies have seen SEO ranking results within a few months.Using Pay-Per-Click advertising, Eric has helped some businesses attain up to 3,000% ROI and more recently has been assisting clients with targeted lead generation tactics, such as social media marketing, via channels such as Facebook, YouTube, LinkedIn, Flickr, Amazon and message forums. For example, Eric took one new exercise device and within 30 days was able to increase their total sales by 42% while spending only $6,926. Additionally, Eric has run hundreds of ads on Facebook, which includes building them from the ground up. He has successfully achieved excellent ROI on ads, having managed over $5MM in Ad Spend between both Facebook and Google.Eric is also an expert in Persuasion Architecture and has advanced experience helping companies improve their conversion rate for existing website visitors. His expertise includes, but is not limited to a range of activities, such as analytics reviews, call to action clarification, multi-variant testing, promotional offers, customer research and page layout to content generation. Over Eric's 15-year career, he has worked on hundreds of websites ranging in size from small businesses to large corporations. His specialties include HTML, CSS, RSS, MySQL, Javascript, Dreamweaver, Fireworks, Flash, Freehand, Photoshop, Internet ecommerce, PPC, information architecture, conversion improvement, marketing and SEO.