Eric Yates

Eric Yates Email and Phone Number

Senior Digital Marketing Analyst at Koddi
Eric Yates's Location
Fort Worth, Texas, United States, United States
Eric Yates's Contact Details

Eric Yates personal email

n/a

Eric Yates phone numbers

About Eric Yates

Currently working to continue development in the field of Digital Marketing. I bring a strong background in customer relations and passion for emerging media to contribute to the success of strategic marketing campaigns.

Eric Yates's Current Company Details

Senior Digital Marketing Analyst at Koddi
Eric Yates Work Experience Details
  • Koddi
    Senior Digital Marketing Analyst
    Koddi Nov 2023 - Nov 2024
    Fort Worth, Texas, United States
    - Leverage in house technology to manage large scale digital marketing campaigns to assist large travel brands acquire key customers in relevant markets.- Implement a data-driven approach to optimize and budgeting marketing spend.- Build relationships with clients through communicate on a regular cadence via email, phone calls, presenting weekly analyses, and in person quarterly business reviews (QBRs)- Coordination of marketing material creation to educate and promote program participation and adoption.
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  • Tucker Powersports
    Website Administrator
    Tucker Powersports Jun 2021 - Oct 2023
    Fort Worth, Texas, United States
    - Provide support for Tucker Powersports’ website through data analysis, report generation, tool deployment, and day-to-day management.- Monitor project status and open issues and identify opportunities to improve website user experience. - Helped to sell, manage, and coordinate the “LoyalT+ Ecommerce Program”, a dealership website ecommerce program.- Build engaging vendor relationships and help to ensure deliverables are met, program performance is in line, and dealerships see value in the program offerings provided.- Provide client side technical and creative support, including asset creation/updating and weekly consulting.- Management of third-party website tools, including, but not limited to, analytics, user guides, and form creation software.- Education of dealerships on marketing trends and best practices to increase supplement website sales.
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  • Shift Digital
    Program Coordinator
    Shift Digital Jun 2019 - Jun 2021
    Plano, Texas
    Provide support for an OEM Automotive Digital Marketing Program through data analysis, report generation, client presentations and vendor management.Monitor project status and open issues and identify opportunities to improve performance and efficiency in Digital Marketing.Manage and coordinate the publication of marketing assets on behalf of OEM client.Work with internal and external teams to maintain and improve program-specific technology.Build engaging vendor relationships and help to ensure deliverables are met and vendor performance is in line with program expectations.Use program performance data to develop several weekly, monthly and quarterly reports. Assist the Program Manager in making recommendations using insights from your data analysis, and present to the client as requested.Provide analysis of product performance and services using a variety of industry leading analysis tools.Facilitate QA process for the digital program, with the longer-term goal of leading QA activities on program solutions to be delivered to the client.Provide support in creating communication materials to help build awareness and confidence in your program include marketing, training, and reporting.Work collaboratively with the client team to identify new products or data opportunities to improve the value of the program.Work with the dealer support team on important communication initiatives and help with issue resolution.Some travel within market to support program initiatives, program launch events and travel to the client and their regional offices.
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  • Alliancetexas Corporate Challenge
    Registration Director
    Alliancetexas Corporate Challenge Feb 2018 - May 2019
    Dallas/Fort Worth Area
    The AllianceTexas Corporate Challenge is a non-profit organization whose mission is to promote camaraderie among AllianceTexas area companies and enhance their employees' health and fitness through various athletic and recreational activities.Proceeds of the annual Corporate Challenge are donated to area children's organizations that promote health and fitness. Past recipients include the Northwest Education Foundation, Keller Education Foundation, Roanoke Youth Association, Haslet Youth Association, Communities in Schools, Community Storehouse, Speedway Children's Charities and more.
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  • Hillwood
    Digital Marketing Coordinator
    Hillwood Oct 2017 - May 2019
    Dallas/Fort Worth Area
    Work directly with the marketing communications and web development teams to oversee and maintain Hillwood’s websites and social media platforms that represent a diverse portfolio of real estate developments. Execute a multi-targeted digital strategy across various platforms, including email; regularly collect, analyze, and report on platform analytics, and make assessments and recommendations based on demonstrable data.
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  • Wpromote
    Client Success Specialist
    Wpromote Dec 2015 - Oct 2017
    Dallas, Tx
    Assist with day to day operations within the client success team.Work to develop customer relationships with client groups by anticipating customer needs and providing solutions/guidance in all aspects of digital marketing. Research customer and client’s specific fields; propose appropriate products and services.Work with internal staff to develop proposals and other presentation materials as needed for assigned campaigns and projects.Create weekly, monthly, and one off campaign reporting, using a broad range of tools, including (but not limited to): Google Analytics, DCM, DART, Adwords, DBM, Facebook Ad Manager and other vendor specific dashboards.Analysis of weekly and monthly reporting to identify opportunities and challenges within client campaigns and webpages.Use of Facebook Ad Manager to manage and maintain client social profiles - producing content that builds brand awareness and drives website traffic.In depth use of Adobe Creative Suite to produce creative remarketing banners for specific client needs.One off tasks, including but not limited to: Adwords campaign creation, Google Analytic audits, floodlight and conversion tag placement, content calendar creation, and on-page SEO.
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  • Standing Dog Interactive, Llc
    Client Service Intern
    Standing Dog Interactive, Llc Sep 2015 - Dec 2015
    Dallas, Texas
    Assist with day-to-day interactions between clients and Standing Dog's departments/team members. Assist with client campaign set-up. Create revenue and performance reports for ongoing and past campaigns.Assist in coordination of deliverable material across all departments for client use. Research current and upcoming digital marketing trends for weekly presentation. Support the Client Services team with ad-hoc requests.
  • Hilton Worldwide
    Social Media Communication Intern
    Hilton Worldwide May 2015 - Aug 2015
    Addison, Texas
    Developed top content marketing techniques to serve as a reference for on-property digital marketing efforts.Supported education, training, and social media initiatives across the enterprise as well as perform an audit of Hilton Worldwide's social media toolkit to measure effectiveness.
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  • Texas Rangers Baseball Club
    Premium Service Intern
    Texas Rangers Baseball Club Feb 2015 - May 2015
    Globe Life Stadium, Arlington, Texas
    Nightly management and monthly scheduling of a nine person concierge team.Use of ProVenue ticketing system to run game day reports of total suite and club tickets sold.Management of nightly suites, including assisting suite attendants with customer service.Management of all "On Field Experiences", Ranger alumni suite visits, and other game day promotions.Nightly management of the Capital One Club, including assisting with any customer service related issues.Assisting Ranger’s sales staff in the office, including the answering of phone lines, filing of paperwork, and catering order placement.
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  • The Shorthorn Uta Student Newspaper
    Social Media Manager
    The Shorthorn Uta Student Newspaper Aug 2014 - Feb 2015
    University Of Texas At Arlington, Arlington, Texas
    Managed the social media content marketing of the University of Arlington’s student publication The Shorthorn.Through the use of Hootsuite and Facebook page manager, scheduled hourly posts promoting the Shorthorn's content to gain viewership and referrals.Applied my knowledge of applications such as Adobe Creative Suite, MSOffice, Storify and Canva to creatively market the Shorthorn's work.Engaged with students, organizations and faculty via Twitter and Facebook to connect with the UT Arlington community.
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  • Starbucks
    Shift Supervisor
    Starbucks Aug 2013 - Sep 2014
    Arlington, Texas
    Assisted the store manager in executing store operations during scheduled shifts by:Leading store management during nightly shifts.Deploying partners and delegating tasks to create the Starbucks Experience for our customers.Providing legendary customer service with prompt service, quality beverages and products, and maintaining a clean and comfortable store environment. Modeling and acting in accordance with Starbucks guiding principles and best of all.
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  • Pinkberry Ventures, Inc
    Shift Manager
    Pinkberry Ventures, Inc Mar 2013 - Jul 2013
    Arlington, Texas
    Managed all functions of a Pinkberry restaurant to ensure customer service and high-quality products were delivered to ensure restaurant profitability when the General Manager is not on duty. Responsible for the successful execution of fast, accurate food production and world-class customer service while maintaining a clean, organized shift.
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  • Jimmy John'S
    Pic
    Jimmy John'S Mar 2010 - Feb 2013
    Mansfield, Texas
    Managed all functions of a Jimmy Johns restaurant to ensure customer service and high-quality products were delivered to ensure restaurant profitability when the General Manager is not on duty. Responsible for the successful execution of fast, accurate sandwiches and world-class customer service while maintaining a clean, organized shift.
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Eric Yates Skills

Microsoft Office Social Media Time Management Customer Service Public Speaking Leadership Powerpoint Communication Facebook Microsoft Excel Critical Thinking Digital Marketing Social Media Marketing Editing Event Planning Public Relations Advertising Event Management Strategic Planning Marketing Communications Photoshop Teamwork Management Food Service Microsoft Word Cashiering Inventory Management Marketing Social Networking Retail Customer Satisfaction Team Building Training Restaurants Inventory Control Team Leadership Adobe Creative Suite Vector Illustration Research Sales Twitter Blogging E Commerce Online Marketing Online Research Instagram Project Management Social Media Communications Digital Strategy Social Media Advertising Digital Marketing Analytics Content Management Data Analysis

Eric Yates Education Details

Frequently Asked Questions about Eric Yates

What is Eric Yates's role at the current company?

Eric Yates's current role is Senior Digital Marketing Analyst at Koddi.

What is Eric Yates's email address?

Eric Yates's email address is er****@****dog.com

What is Eric Yates's direct phone number?

Eric Yates's direct phone number is +168247*****

What schools did Eric Yates attend?

Eric Yates attended The University Of Texas At Arlington, Mansfield High School.

What are some of Eric Yates's interests?

Eric Yates has interest in Leadership, Children, Emerging Media, Civil Rights And Social Action, Soccer, Marketing, Environment, Education, Politics, Adobe Creative Suite.

What skills is Eric Yates known for?

Eric Yates has skills like Microsoft Office, Social Media, Time Management, Customer Service, Public Speaking, Leadership, Powerpoint, Communication, Facebook, Microsoft Excel, Critical Thinking, Digital Marketing.

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