Eric Schwerdtfeger Email & Phone Number

New York, NY, US

New York, NY

Greater New York City Area

Responsible for managing the strategic/creative development and production of integrated campaigns for Sony PlayStation including:- Manage and support strategy, creative, production and account teams to build ideas from brief to market- Lead creative development and production process of national digital campaigns for hardware and select titles.

Greater New York City Area

Responsible for managing all daily advertising activites for Captain Morgan Rum Company brand including: - Coordinate with media, creative, production and account group to assist in creative development from brief to market- Strategic placement and allocation of all creative; TV, Radio,Out-of-Home, Digital, and Print - Manage social media team for all.

- Key member of public relations team; responsible for both consumer and financial/corporate programs- Core, day-to-day PR activities include: o Drafting press releases, case studies, and marketing materials o Conducting media outreach to secure coverage of client news, physician/patient stories and corporate profiles; manage reporter relationships and.

-Participate in key strategic and development meetings for communications planning for clients such as Amex OPEN-Support the coordination of new business programming and activities at the firm-Maintain and cultivate media relations with industry press such as key U.S. small business reporters and publications on behalf of clients, including the Kauffman.

- Worked closely with account executives to strategically position client-related news and secure coverage for various brands, including Samsung, McDonalds, Copeland's, and Alicia Keys' Keep A Child Alive Foundation- Maintained media target outreach list for Samsung, Copeland's, Idalia, Under Armour, and Time Warner Center- Responsible for tracking client.

Served as media liaison, verifying credentials and directing personnel- Responsible for documentation of statistical game data and reporting- Facilitated distribution of player information to media & team representatives - Assisted with customer relations to maintain satisfaction

Maintained reporting of residential complaints - Assisted superintendent with satisfactory resolution of complaints - Maintained package delivery logs

Ba, Public Relations

Associates Degree, Liberal Arts