/Spark + Zoo/ultra badass nounSparxoo is an integrated digital agency. We are the cutting edge as brand leaders and digital trendsetters. Our team of data scientists, award-winning designers and animators, award-winning writers and coding ninjas apply technical expertise in pursuit of a high quality work product that makes strategic impact for our clients.As a Digital Marketing Manager my responsibilities include:Strategic Management: Using expertise to interpret client objectives, data insights, and digital marketing requirements into digital plans. Digital Operations: Identifying process improvements across planning and account management with the goal to optimize business operations. Demonstrating digital expertise by guiding the users on best practices and teaching them how to leverage systems functionalities in an effort to introduce business efficiencies.Digital Agility: Contributing in a collaborative environment by coming up with ideas, and contributing to the conversation with quick-thinking and solutions. Email Marketing & Automation: Designing and managing email marketing and marketing automation programs including set-up, scheduling, testing, tagging and deployment of one-time, recurring, and triggered campaigns. Search Engine Marketing: Performing keyword research and use for on-page search engine optimization (SEO). Research and analyze competitors and develop and implement link-building strategies. Digital PR: Identifying opportunities for digital marketing and PR efforts highlighting editorial, product, and brand stories. Analysis & Insights: Conducting reporting and detailed analyses to understand performance of marketing, user experience, and content.