Brand Operations Associate
Current• Collaborate and strengthen relationships with client accounts including but not limited to: Warner Brothers Entertainment International, Sanrio, Inc., and The Pokemon Company International• Oversee product and line approval for successful cross-category programs and marketing initiatives across tiers of distribution for specialty, direct to consumer, and mass market retailers • Provide art direction according to brand guidelines to ensure positive outcomes for all stakeholders • Coordinate with international counterparts and internal departments to ensure contractual obligation, compliance, and the successful delivery of usable content for marketing and product • Negotiate key license agreements and executed proposals to improve brand integrity and reach • Forecast royalties and brand profitability to determine ideal brand strategies, further maximizing brand investment and market share • Develop comprehensive brand guidelines, style guides, and other documentation to cleanly direct teams • Audit products, line plans, and retail strategies in accordance with contract compliance and brand guidelines• Implement company-wide process improvements in cooperation with key executive leadership • Build templates, standard of procedures, training programs and manuals for the department and the company