Erik Roque Email & Phone Number

Gta - East

Collaborate and execute impactful Everyday and Seasonal merchandise displays in accordance with company standards and policies.Build lasting relationships with key banner contacts, and work closely with store management to maximize product visibility and drive sales. Develop business by leveraging on various POS reports.Improve on-shelf availability by monitoring inventory levels and generate order to intensify product availability.Collaborate with internal and external contacts on industry trends and competitive activities, and make recommendations for improvements.

Greater Toronto Area Metropolitan Area

Toronto, Canada Area

Toronto, Canada Area

- Significantly grew Re-Style volume business in South Ontario in 2013-2014 , from the $800s , ending the year with almost $1.5m volume- Conducted several trainings to Jewelry Consultants - repair opportunity and elevating guest service experience- Successfully rolled-out Remount Shows in Toronto and the Maritimes in 2012

Dubai Airport Freezone

A business unit of Paris Gallery Department Store, the foremost Luxury Department Store in the Middle East with key presence in the UAE, KSA, Qatar, and Bahrain.- Achieved 50% sales growth in 2011 by introducing:- Incentive programs for each individual market- Development of Model Stock Assortment methodology and- Took sales campaigns and developed locally across the Region- Negotiated a Marketing budget co-op with Regional partners to enhance marketing program effectiveness - Created training and development program for Brand Ambassadors, strengthening sales- Travelled extensively to develop business partner relationships, and create opportunities for business growth

Dubai, Uae

Damas Jewellery is Middle East’s biggest jewellery retailer with over 300 shops and growing. Damas houses some of the world’s biggest names in jewellery such as Tiffany & Co, Graff, Roberto Coin, Mikimoto.- Conceptualized and managed corporate PR activities including product launch events, press conferences, and press interviews in a sales volume increase of CAD 2 million annually.- Liaised with PR Agency on the development of feature articles- Conceptualized and launched Damas website in June 2008, winning the “Best Strategic Fashion and Art" award at UAE Web Awards 2008.- Participated in Jewellery trade shows both local and abroad (e.g. JCK USA)- Developed media plans for jewellery brands in coordination with various brand principals- Edited Damas in-house monthly staff magazine, “Tawasul”

Manila, Philippines

Rustan Commercial Corporation is the Philippines’ foremost luxury department store housing some of the world’s most famous names and signatures – from jewellers Cartier, Montblanc, Tiffany & Co, Mikimoto, to high-fashion brands Prada, Ferragamo, Dunhill, Narciso Rodriguez, Kenzo, Zegna, etc. - Exceeded 2004 season sales target of 108% with 48% growth versus same season previous year through the following initiatives: - Developed co-branding sales events and promotions with equally prestigious institutions: American Express members-only Sale Event (Philippines) Peninsula Hotel Sale Event (Philippines)- Intensified merchandise assortment focusing on 70/30 mix in favor of core best seller merchandise- Successfully increased Montblanc media value by 300% through building stronger alliance with leading media practitioners- Designed and conducted sales and product training program for Sales Associates- Developed the “Signature of Success” column in MZone Magazine, and “Made Man” in Manual Magazine

Manila, Philippines

- Achieved 25% growth in Metro Manila territory by:• Initiating district marketing programs • Improving physician call strategy.- Coached and ensured training of a team of 4 Medical Representatives to develop knowledge, skills, and attitude towards the achievement of sales and work standardsProduct Manager November 1999 - November 2001- Conceptualized and oversaw implementation of marketing plan for the Similac Formula System - Launched Similac NeoSure in the market as the first and only starter formula for catch-up growth of slow weight gaining infants, reaching a market share of 20 percent based on Nielsen Market Data (2001)- Initiated marketing innovations marketing of breast milk substitutes/pediatric nutritional products, including o “Tolerance Feedback Survey”o MD classification system for coverageo Project SALES (Similac Advance Learning Series) – CME focus program- Closely worked with distributors to ensure consistent shipment of product lines in Key Accounts