Erin Alvino Email & Phone Number

Work with business owners providing services including market approach, creative direction, and content development. Collaborate with owners and stakeholders to define and clarify their unique brand propositions and create unifying brand messages for all sales and marketing purposes. Coordinate with web and graphic designers to create websites consistent with the brand strategy, providing overall concepts, site architecture, style guides, and content. Produce internal and external documents and communications including user guides, manuals, and email communications. Provide professional services support for published papers, articles, product descriptions, and marketing collateral. Edit and proofread all materials ensuring clarity, engagement, and adherence to brand tone and voice. Provide complete brand reviews delivering to clients a suite of updated, engaging print, and digital sales and marketing tools.• Serve as a dedicated offsite resource for professional services support.

Teaneck, New Jersey, United States

Work with department faculty to meet the education and training requirements for HNMC staff as well as clients of the AHA Community Training Center. Duties include management of AHA courses, processing enrollment, and certification paperwork, maintaining records, scheduling internal and external learners, tracking facilities usage, course billing, and coordinating schedules for training classes and other programs serving the HNMC staff and local community.Additional general duties include marketing communications, community outreach, research for departmental documentation, and other projects as needed.

Developed content for marketing collateral, press releases, and websites. Served as a dedicated off-site resource for marketing and executive projects.

Oversaw product development from concept through implementation, while serving as the liaison between NYSE member firms and the NYFIX development team. Created written translations of requirements and goals for the development team. Derived functional requirements for new technology and enhanced the existing product suite. Tracked the development process for sales and marketing teams. Created and managed functional specifications, project plans, release notes, training materials, user guides, tracking documentation, and other product documentation and materials. Provided training on new products, features, and hardware platforms to client brokers and clerks, as well as internal sales, account management, help desk, and technical support teams. Coordinated with the marketing team to develop sales documentation, presentations, product demonstrations, and internal market analysis for the NYSE marketplace. Complied with NYSE specific and industry-wide regulations and initiatives. Managed strategic relationships between NYFIX and client broker/dealers, and independent $2 broker firms. • Improved sales and client service through account analysis and support. Spearheaded product development and roll-out of the first hand-held trading device created for NYSE use.

Managed strategic relationships and coordinated account activity for eight global accounts. Cultivated customer relationships to yield incremental and new cross-sales opportunities. Managed customer expectations and ensured satisfaction in volatile trading room environments. Developed and implemented individual and group-based user training on all DJ Markets’ products. Directed hardware and software upgrades for all products within each account.

Maintained strategic marketing plans for major institutional investors. Analyzed client-specific account data. Prepared and delivered RFI/RFP responses to a base of 250 clients, prospects, and consultants. Coordinated client and consultant Executive Briefings and VIP visits.

Bsba, Marketing

Education record