Atlas Restaurant Group is a Baltimore-based lifestyle hospitality group founded in 2012 with uncompromising effort to deliver authentic cuisine from around the world. Each Atlas concept redefines the traditional dining experience - consistently delivering the highest integrity product, impeccable service and an unparalleled entertainment experience.

Initiated strategic evolution of the brand to reach new target markets. Legitimize and grow the brand through social media/digital, CRM management, community and brand partnerships; to dateOperations/Finance: Effectively oversaw and optimized the marketing budget to align with strategic business objectives. Public Relations: Led local, regional, and national public relations. Grew relationships with the media and ensuredconsistent brand messaging•GlobeSt CRE Women of Influence, Class of 2023

Redstart Creative is a woman owned mission driven digital agency, providing digital marketing needs for nonprofit clients.• Partnered with a variety of non-profit organizations and small businesses to grow their reach. Provided strategic guidance, content development, web maintenance and analytics. Customers included Maryland Business Roundtable and Baltimore’s Chimes organization.• Led and directed comprehensive digital marketing strategies to modernize and bring relevancy to clients.

Served as strategic marketing consultant for small businesses and non-profit organizations.• Services: Provided strategic marketing consultation, offering end-to-end campaign projects to meet business objectives.

WoodSpring Suites, owned by Choice Hotels, is the nation’s fastest-growing economy extended stay hotel brand.• Led strategy and execution of digital projects, including the development of a custom app and company website, resulting in enhanced user experience and achieving business objectives. Developed impactful marketing collateral for internal projects and franchisee partners.• Identified internal communications voice and developed brand standards for company-wide usage. Launched and maintained company intranet, resulting in improved internal communication and collaboration. Led onsite activation team for company conferences and events, ensuring seamless execution and employee/guest engagement.

Planit is a full service award winning advertising agency, partnering with companies of all shapes and sizes to build brand value and maximize customer relationships.Lead team of direct reports to meet and exceed expectations on the execution of projects and goals. Managed the agency’s largest client, overseeing a substantial budget and delivering exceptional results through strategic planning and relationship managementClient Assignments:Marriott International, Dansko, Mally Beauty, Royal Building Products, Under Armour, Four Seasons, Barclays, Constellation Energy, Yarden Wines, Aveniu Brands and Gilman school.

Built comprehensive strategic marketing plans which encompassed digital and traditional approaches. Drove successful lead generation, media outreach, public relations and impactful social media campaigns. Executed website design, video creation, custom app development, digital advertising campaigns, SEO/SEM strategies and marketing collateral.

Global advertising firm aiming to make a meaningful difference to the brands, the businesses and the lives of the people they work with.Communicated directly with clients daily to discuss project updates and ensure deliverables were met. Wrote tactical briefs, contact reports, client status reports, and monthly billing summariesClient Assignment:Sanofi Aventis

Managed the full life-cycle of projects, from intake to delivery. Organized people and resources to ensure projects were completed within scope, quality, time and budget.