Sr. Community Outreach & Marketing Manager
Santa Barbara, California Area
Designed, implemented and sustained marketing and advertising campaigns for Team In Training fundraising campaign driving $2,000,000 in revenue. - Launched Facebook campaigns and shaped social media strategy. - Managed traditional advertising channels such as radio, print and TV. - Hosted recruitment events attracting organizational publicity, participation and revenue.- Acquired and cultivated volunteer campaign leaders. - Conceptualized and executed large-scale fundraisers: Casino for a Cure, Bachelor & Bachelorette Auction, Tiffany & Co. Team In Training Fashion Show, Goleta Lemon Run 5k