Create strategic communications plans to meet my clients' business goalsManage 3 direct reports

Lead communications strategy for biotech company and provide daily support to multiple clients to meet their advocacy and business goals Develop written and visual materials for a variety of initiatives, including press releases, web copy, media alerts, social media copy, video scripts, webinars, newsletters, promotional toolkits, etc. Manage 1 junior staff member, internship program and organize CURA’s philanthropic arm to ensure 1 charitable activity per quarterSupport American College of Cardiology during their Annual Scientific Session by executing new, innovative earned and social media tactics (including their first-ever virtual Session due to COVID-19)Lead earned media strategy for multiple clients, securing coverage in regional, national and trade publicationsClients include MDxHealth, American College of Cardiology, Behavioral Health Group, Nozin

Developed and executed earned media strategy for The Leapfrog Group and the American Kidney Fund, securing placements in The Washington Post, The Chicago Tribune, Modern Healthcare and others Created variety of written materials – op-eds, press releases, blog posts, website copy, video scripts, etc. Developed corporate rebrand plan, partnership proposals and other stakeholder engagement materials Monitored spend of multiple clients and adjusted team workload to ensure profitability on each account

Developed and copyedited press releases, blog posts, email marketing campaigns to reach client audiences Led and managed organic social media strategy to build client advocacy capacity for nonprofit clients Assisted in event coordination; developed talking points and runs-of-show, creating leave-behinds, managing speaker logistics for variety of events including Hill briefings, summits and conferences

Developed a sustainable social media campaign; organically increased following by 300+ per platform (2) Secured $30,000+ donation in supplies directly from social media funding efforts