Erin Mcdonnell Email & Phone Number

Recognizing the need for a lead project manager on multi-department marketing events, created role of Experiential Event Producer/Project Manager to better align event strategy and collaboration for $2-$5MM multi-day events. Coordinated best practice initiatives for Events COE event request process focused on improving internal business functions by utilizing tools that specify client's event objectives, bring awareness to potential obstacles and identify approval flow. Ultimately resulting in minimizing waste by 55% when initiating event support.Confident and calming presence as on-site event manager, “showrunner” and producer, liaising between vendors, clients and partners. Create Show Flows/Run of Shows and varied project plans for general session, multi-day programs, sales incentive trips, B2B events and sponsorship activations across the country ensuring seamless coordination, execution and phenomenal attendee experience.

Denver, Colorado, United States

Provided project management for Cigna’s Field Marketing team focused on event strategy to amplify Cigna's internal and external partnerships throughout the enterprise. Coordinated all logistics for B2B Client/Broker events including managing marketing communications, speaker relations, logistics planning, creative and external vendors, coordinating all necessary presentation and materials support, ensuring successful event execution. Collaborated with Cigna's brand team for 5 years to execute large marquee sponsorship activations and events, for Disney World Marathon, Disney Land Half Marathon, and Marine Corp. Marathon.

Denver, Colorado, United States

Initially brought on as support role to coordinate 50-200 person Cigna Summits in various regional markets across the country. After first event season, promoted to re-place existing manager contractor role.Coordinated event components: food & beverage, audio visual, evening events, meeting space layout, etc.Assist with managing attendee registration & communicationCollaborate on the creation and production of onsite event materials. Day to day client contact, listening to their needs and present ideas and solutions to their requirements.Created and managed project plans, following up on details and holding stakeholders responsible to successfully execute events within given timelinesLed all production service administration activities for existing and new clients/projects, including creation and tracking of budgets/costings and schedulesCreated strong working relationships with Event Marketing team, Regional Marketing Directors, Brokers/Producers, Creative Services, Procurement and other stakeholders to support a best-in-class live events schedule.Actively support bringing the Creative Vision to life, participating in planning and business strategy execution of events, sponsorships and forums.Manage and support strong working relationships with vendors and venues.

Ashland, Or

Coordinated and carried out regional marketing campaigns to support studio attendance for workshops, monthly events and Southern Oregon's first Yoga and Music Festival. Delegated event staffing assignments, oversaw volunteer coordination and managed vendors.

Philadelphia, Pa

Offered role following internship in college. I Assisted in managing all account functions, including strategic planning, media relations, campaign management and trade show coordination for national and regional accounts. Responsible for day-to-day client management and deliverables. Oversaw daily account activities and coordinated client's budgets, timelines and event marketing strategy. Strategically integrated public relations/media and event marketing campaigns consistent with client goals. Managed creative campaign launches throughout the state of PA, including LIVE radio, American Idol and PA Lottery events to generate consumer awareness of new product launches. Facilitated agency-wide brainstorming sessions and presented ideas as proposals to clients.

Bachelor Of Arts (Ba), Public Relations, Advertising, And Applied Communication

Activities and Societies: Communication National Honor Society- Lambda Pi Eta

Associate'S Degree, Public Relations, Advertising, And Applied Communication

Activities and Societies: school newspaper