Erin Smith

Erin Smith Email and Phone Number

MBA | Marketing | Strategy | Leadership | CRM (B2B/B2C) | Account Management | Digital Marketing | Operations @ Token X
Erin Smith's Location
United States, United States
Erin Smith's Contact Details

Erin Smith personal email

About Erin Smith

Digital Strategy • Social Media • Brand Management • Proactive Solutions • Strategic Partnership • Event Production • Project Management • New Business Development • Creative Promotions • Presentations • Segment Marketing • Public Relations • Strategic Planning • Team Leadership

Erin Smith's Current Company Details
Token X

Token X

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MBA | Marketing | Strategy | Leadership | CRM (B2B/B2C) | Account Management | Digital Marketing | Operations
Erin Smith Work Experience Details
  • Token X
    Chief Of Staff
    Token X Jan 2023 - Present
  • Babson F.W. Olin Graduate School Of Business
    Mba Candidate
    Babson F.W. Olin Graduate School Of Business Aug 2021 - May 2023
    Wellesley, Massachusetts, United States
  • Babson F.W. Olin Graduate School Of Business
    Project Leader
    Babson F.W. Olin Graduate School Of Business Sep 2022 - Dec 2022
    Wellesley, Massachusetts, United States
    • Academically sponsored team project.• Managed a team of undergrad students on a consulting project for partner organization with emphasis on collaboration, leadership, coaching, communication, problem solving and project management.• Tasked with exploratory project researching blockchain technology for potential marketing uses.
  • Message Lab
    Growth Strategy Intern
    Message Lab May 2022 - Aug 2022
    Boston, Massachusetts, United States
  • Institute For Family Businesses - Technology Operations At Babson College
    Graduate Student Researcher
    Institute For Family Businesses - Technology Operations At Babson College Jan 2022 - Jun 2022
    Wellesley, Massachusetts, United States
  • Babson F.W. Olin Graduate School Of Business
    Graduate Student Consultant
    Babson F.W. Olin Graduate School Of Business Jan 2022 - May 2022
    Wellesley, Massachusetts, United States
    • Academically sponsored team project.• Consulting project to determine if client should explore sales options in North American higher educational institutes, including conducting market sizing and interviews with high level faculty.• Consulting team determined there was no market value for client to enter this space at that time.
  • Bosch North America
    Sr. Marketing Communications Manager
    Bosch North America Jan 2015 - Nov 2019
    Greater Chicago Area
    • Established cross functional team to create first-ever strategic marketing plan for 4 core business fields – diesel, filtration, rotating electric and gasoline systems.• Developed North American integrated communication campaign for diesel power train system supporting all channels of distribution.• Planned and executed largest diesel industry private event, supporting 12 master distributors and hundreds of customers. Budget $500K USD. • Converted manual paper product registration to online, data driven system.• Guided Diesel business unit through issues during a trying time in the industry. • Mange client expectations, budgets and deadlines. • Bringing together and leading diverse groups and extreme personalities to collaborate, solve problems and conflict resolution.• Taking raw ideas and creating effective communication programs to support business objectives.• Experienced in all communication and promotion planning and execution for wholesale and retail businesses to support and increase sales.• Responsible for the most profitable business unit at Bosch AA, Diesel. Diesel sales exceed $300 million per year in North America. • Managed budget over $1.0 million USD supporting four core business units.• Align with management to combat conflict resolution in group settings. • Managed the creation of testimonial videos for a digital influencer program utilizing social channels. • Responsible for matrix management of team of 6 MARCOM members; supporting all creative and production project.• Managed rebranding of global packaging, completed on time and on budget within North America. • Developed annual communication plans to support product lines based on business objectives and marketing strategy to drive brand awareness, preference, and communicate the brand differentiation.• Collaborated with colleagues to integrate consistent product content and branding into traditional and digital platforms, media, and customization by customer as needed.
  • Bosch Usa
    Marketing Communications Manager
    Bosch Usa Oct 2014 - Jan 2015
    • Thrown into the deep end with little-to-no guidance and having to “earn my stripes”.• Launched AEG batteries in the North American marketplace for Bosch. • Supported head of department on marketing plan development concept, • Managed business units within organization to assist with all communication needs as well as developed and implemented marketing plans on their behalf. • Pivotal role that Initially oversaw multiple small projects across the entire department, supporting product marketing managers and sales.
  • Bosch Usa
    Marketing Communications Consultant
    Bosch Usa May 2013 - Oct 2014
    Chicago, Illinois
    • Pivotal role that Initially oversaw small projects across the entire department, supporting product marketing managers and sales. Role included overseeing business units and providing creative direction to graphic designers. • Ensured support for all business units and product lines.
  • Fwdcollective
    Corporate Training
    Fwdcollective Jan 2017 - Jan 2018
    Chicago, Illinois
    • I have always had a keen interest in experimental marketing but not enough professional experience within the experimental marketing realm. I am currently volunteering in my free time at UnitedFWD to gain more experience.• Researched, recruited and organized speakers and sponsors for VentureFWD (For Women and Diversity) Summit, the country's most focused summit on supporting women and minority-run businesses by facilitating connections to investment capital and opportunity.• Secured partnerships with national companies such as Yelp!
  • H&R Block
    Marketing Manager
    H&R Block Oct 2011 - Apr 2013
    Chicago, Illinois
    • Oversaw all marketing activities, both national and local, for 52 individual retail stores and a total of four territories across Southern and Midwest U.S. • Developed 52 annual marketing plans and calendars for retail stores based on their market demographic needs, follow HRB branding guidelines, and monitor seasonal district budgets.• Cross collaborated with District and Regional Directors, Tax Pros, and Office Managers to create innovative methods of new customer acquisition and existing customer retention, track and audit ROI for major campaigns.• Led collaboration efforts with organized local events to support and drive sales and organized events designed to promote brand and increase sales for each office. • Built partnerships with local community businesses and actively participate in chamber of commerce meetings to grow our partner network and community outreach. • Applied grassroots marketing techniques following HRB national marketing guidelines.
  • Matsumoto And Clapperton
    Account Manager
    Matsumoto And Clapperton Jan 2009 - May 2010
    Honolulu, Hawaii
    • Interacted with clients on day-to-day operations as well as on large scale and long-term projects and media campaigns including rebranding and relaunching client brands in the state of Hawaii.• Led communication between clients and creative services providing creative direction. Clients included high-end retail, hotels, banks and medical offices.• Worked with media buyer to process all media billing and kept all media kits up-to-date. • Created company Facebook page and managed regular updates. • Mastered the craft of how to “Google” (please note sarcasm here).
  • Dp Communications
    Project Manager
    Dp Communications Oct 2007 - Jan 2009
    Honolulu, Hawaii
    • 16-month contract position.• Drafted media advisories, press releases, updated client websites and newsletter articles and distributed statewide.• Managed multiple large-scale events including coordinating media and communications. • Served as key liaison with clients throughout event planning process.• Worked one-on-one with clients drafting year-end reports and grant proposals.
  • Donna Karan International
    Marketing Coordinator
    Donna Karan International Nov 2006 - Aug 2007
    New York, New York
    • Researched and implemented the Donna Karan ICONS Executive program, targeting the most influential women in business in the United States and Great Britain. Personally identified these C-level executives and top-level management and bestowed a small DK gift to 100+ women, raising brand awareness and sales.• Organized, attended and executed international events including catering, music, fashion shows, in-store events, gifting and charity. • Managed external vendors to create promotional items for high-end events, including all international and domestic events requests.
  • Girl Scout Council Of Hawaii
    Product-To-Market Associate
    Girl Scout Council Of Hawaii Oct 2005 - Apr 2006
    Honolulu, Hawaii
    • Volunteered at the Girl Scout Council of Hawaii, securing cookie sales booths and processed post-cookie sales statewide. $1.3 million worth of cookies were sold Statewide.

Erin Smith Skills

Marketing Advertising Marketing Strategy Public Relations Marketing Communications Sales Social Media Social Media Marketing Email Marketing Facebook Direct Marketing Event Planning Event Management Social Networking Media Relations Powerpoint Microsoft Excel Nonprofits Project Management Strategic Planning Campaigns Personnel Management Outlook Express Lotus Brand Management Budgets Professional Services Business Development Brand Start Ups Market Product Marketing Coordinating Events

Erin Smith Education Details

Frequently Asked Questions about Erin Smith

What company does Erin Smith work for?

Erin Smith works for Token X

What is Erin Smith's role at the current company?

Erin Smith's current role is MBA | Marketing | Strategy | Leadership | CRM (B2B/B2C) | Account Management | Digital Marketing | Operations.

What is Erin Smith's email address?

Erin Smith's email address is er****@****ail.com

What schools did Erin Smith attend?

Erin Smith attended Babson F.w. Olin Graduate School Of Business, University Of Colorado Boulder, King's College, Auckland.

What are some of Erin Smith's interests?

Erin Smith has interest in Animal Welfare.

What skills is Erin Smith known for?

Erin Smith has skills like Marketing, Advertising, Marketing Strategy, Public Relations, Marketing Communications, Sales, Social Media, Social Media Marketing, Email Marketing, Facebook, Direct Marketing, Event Planning.

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