Ernani De Souza Gualtieroni Email & Phone Number

São Paulo, Brasil

🏆Results:• Improved visibility of content in search engines, increasing organic traffic;• Low impact of the migration process on accesses and acquisitions, ensuring continuity of traffic and conversions;• Improved platform loading speed;• Improved domain authority and backlink profile quality;• Providing valuable insights for continuous optimization and informed decision-making, resulting in strategic and tactical improvements based on data;• Identifying trends and areas for improvement, allowing strategic adjustments to maximize acquisitions;• Annual SEO procurement target exceeded by more than 40% in 2023.💼Activities:• Conducting keyword research to attract qualified traffic;• Creating and reviewing optimized content, collaborating with content teams to develop SEO strategies;• Selecting guidelines and creating briefings based on keyword research;• Carrying out benchmark analyses to identify new opportunities and apply market best practices;• Migration of a platform with more than 800,000 monthly hits;• URL mapping to preserve traffic and search engine rankings;• Coordination of redirects with the product team for a smooth transition;• Partnering with the technology team to improve site speed and user experience (UX). Correcting technical SEO errors and implementing XML sitemaps and robots.txt files;• Structuring and applying link building strategies;• Using SEO analysis tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, among others, to monitor the site's performance, as well as monitoring KPIs using Power BI.

São Paulo, São Paulo, Brazil

🏆 Results:• Optimization of websites for search engines, resulting in a significant improvement in organic positioning and an increase in qualified traffic;• Consistent growth in leads and conversions through on-page and off-page SEO strategies;• Implementation of Data Driven processes, using data for continuous adjustments to SEO strategies and improvement of KPIs;💼Activities:• Carrying out technical SEO audits, including optimizing URL structure, improving loading speed, correcting crawl errors and implementing structured data;• Detailed analysis of SEO data in Google Analytics and Google Search Console for continuous campaign optimization;• Monitoring and improving user behavior on pages using tools such as Hotjar;• Implementing local SEO strategies, such as optimizing Google My Business profiles, to increase business visibility in local searches;• Creating and managing on-page and off-page SEO campaigns, focusing on link building, keywords and content optimization;• Gestão de Google Meu Negócio;• Development of performance reports in Google Data Studio to monitor SEO metrics and organic traffic;

São Paulo, Brasil

🏆Results: - I had the opportunity to insert the company into digital, creating and managing its website, increasing the number of leads through organic traffic strategies;- I implemented a system for managing company legalization processes.💼Activities:- Processes for opening, amending and closing companies;- Drawing up articles of association;- Control of municipal, state and federal processes;- Development of spreadsheets to visualize the status of processes using Excel;- Creation and management of the company website.