- Collaborated with the Co-founder and Chief Product Officer on annual product strategy and brand partnerships.- Led and mentored a team of 6 designers, driving the top-selling product category on Amazon.- Coordinated with sales, marketing, development teams, and material vendors for holistic project execution.- Facilitated market expansion into new verticals in the US market through Amazon.

- Co-designed and eventually spearheaded the conceptualization, development, and market launch of 18 Learning Kits, overseeing the entire project lifecycle.- Designed and developed 10+ retail skill-building games, including their best-selling products on Amazon.- Introduced diverse substrates into the brand’s product lineup, expanding its sensory offerings, which led to increased presence with penetration into more categories.- Conducted market research to identify user preferences and guide product development.

- Developed 2 collaborative board games addressing environmental education for children aged 5+.- Conducted rigorous testing with the target user group and industry experts to ensure the deliverable is well-suited for children's sensitive learning needs.

- Conducted comprehensive research on the environmental impact of single-use plastic in India, identifying key contributors and challenges to design solutions focusing on circular economy principles.- Created 3 competitive board games promoting environmental education and sustainability awareness.