Marketing Analyst - Copywriter
CurrentCreation of Inbound Marketing content for the Global Trade segment, aiming at customer conversion and loyalty and structuring materials aimed at improving the performance of acquisition and expansion campaigns.Production of email marketing and sales funnel. Creation of automated email flow for acquisition through content nutrition. Review and edit inbound marketing materials.Media planning, structuring contact channels, creating multichannel content, and copywriting for emails, landing pages, infographics, social media, and blog posts.Management of webinars and multimedia content. Content planning and coordination, studio organization, and video scripting.