As a Senior Marketing Executive, I build strategic marketing plans, launch new products, build brands, businesses and teams, and drive innovation. I thrive on the working on the opportunities and challenges for the present and the future. I am always curious, especially about consumers and how to connect with them in new ways to grow sales. I like to ask questions. A lot. What types of questions do you ask?To transform businesses, I simplify the complex, delivering new tools and innovative marketing strategies through various paid, owned and earned tactics including advertising, social, influencer, and direct campaigns. With my strong expertise in media, digital media, and media measurement, I always look for ways to deliver greater efficiency and effectiveness to build the business.I drive action against top and bottom-line challenges by blending consumer insights with strong analytics and intuition, focusing teams on key priorities, and balancing creativity with practicality to achieve results.As an inclusive leader, I champion women and diversity in the workplace, developing strong multi-functional teams and agency partnerships by empowering people to be the best version of themselves. I am known for coaching, developing and mentoring great marketing talent.As a board member, I am interested in strong governance and I use my consumer expertise along wiht my strategic, marketing and digital skills to add value.